#E697EF
Closest named color: Plum (#DDA0DD). oklch(78.5% 0.147 323.2), rgb(230, 151, 239).
Aa
Black text reads best on this color (10.03:1).
About this color
#E697EF is a light, vivid purple. In OKLCH its lightness is 78%, its chroma 0.147 and its hue 323°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Plum (#DDA0DD), ΔE 0.040 away. Black text reads best on it, at 10.03:1.
| Hue family | Purples |
| Lightness | light (78%) |
| Chroma | vivid (0.147) |
| Temperature | in between |
| Nearest name | Plum (#DDA0DD) |
| Black text | 10.03:1 |
| White text | 2.09:1 |
Values
| HEX | #E697EF |
| RGB | rgb(230, 151, 239) |
| HSL | hsl(294, 73%, 76%) |
| OKLCH | oklch(78.5% 0.147 323.2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E697EF | 2.09:1 | Fails | Lc -45.3 | Large or bold text, headings |
| Black text on #E697EF | 10.03:1 | AAA | Lc 63.2 | Content text, not long reading |
| #E697EF text on white | 2.09:1 | Fails | Lc 40.7 | Non-text elements, placeholder text |
| #E697EF text on black | 10.03:1 | AAA | Lc -61.6 | Content text, not long reading |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 300.
-
Step 50
50
#FCF1FD
oklch(97% 0.02 323.2)
-
Step 100
100
#F8E1FB
oklch(93.6% 0.042 322.3)
-
Step 200
200
#F4C7F9
oklch(88.4% 0.083 323)
-
Step 300
300 (this color)
#E697EF
oklch(78.5% 0.147 323.2)
-
Step 400
400
#E35FF3
oklch(70.7% 0.237 323.2)
-
Step 500
500
#D700ED
oklch(63.1% 0.298 323.1)
-
Step 600
600
#B600C8
oklch(55.6% 0.262 323.3)
-
Step 700
700
#9A00A9
oklch(49.2% 0.232 323.5)
-
Step 800
800
#7F008C
oklch(42.8% 0.202 323.3)
-
Step 900
900
#6A0076
oklch(37.7% 0.178 322.9)
-
Step 950
950
#410248
oklch(27.1% 0.124 323.4)
#E697EF with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #8EADF2 | 0.132 |
| Deuteranopia (no green cones) | #A2B7EC | 0.121 |
| Tritanopia (no blue cones) | #E9A0B8 | 0.089 |
| Achromatopsia (no color) | #B3B3B3 | 0.148 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E697EF
#E697EF
oklch(78.5% 0.147 323.2)
- #7CD179
#7CD179
oklch(78.5% 0.147 143.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E697EF, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Plum #DDA0DD ΔE 0.040
- Lilac #CEA2FD ΔE 0.045
- Baby Purple #CA9BF7 ΔE 0.045
- Violet #EE82EE ΔE 0.047
- Pastel Purple #CAA0FF ΔE 0.050
- Lavender Pink #DD85D7 ΔE 0.051
- Pale Violet #CEAEFA ΔE 0.061
- Liliac #C48EFD ΔE 0.067
Use #E697EF in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.