#E697D5

Closest named color: Plum (#DDA0DD). oklch(77.5% 0.123 334.8), rgb(230, 151, 213).

Aa

Black text reads best on this color (9.75:1).

About this color

#E697D5 is a medium-light, moderately saturated purple. In OKLCH its lightness is 77%, its chroma 0.123 and its hue 335°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Plum (#DDA0DD), ΔE 0.024 away. Black text reads best on it, at 9.75:1.

Hue familyPurples
Lightnessmedium-light (77%)
Chromamoderately saturated (0.123)
Temperaturein between
Nearest namePlum (#DDA0DD)
Black text9.75:1
White text2.15:1

Values

HEX#E697D5
RGBrgb(230, 151, 213)
HSLhsl(313, 61%, 75%)
OKLCHoklch(77.5% 0.123 334.8)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #E697D5 2.15:1 Fails Lc -46.8 Large or bold text, headings
Black text on #E697D5 9.75:1 AAA Lc 61.8 Content text, not long reading
#E697D5 text on white 2.15:1 Fails Lc 42.1 Non-text elements, placeholder text
#E697D5 text on black 9.75:1 AAA Lc -60.1 Content text, not long reading

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 300.

  1. Step 50

    50

    #FDF2FA

    oklch(97.2% 0.016 335.1)

  2. Step 100

    100

    #FAE1F3

    oklch(93.5% 0.036 335.7)

  3. Step 200

    200

    #F6C9EB

    oklch(88.5% 0.067 334.9)

  4. Step 300

    300 (this color)

    #E697D5

    oklch(77.5% 0.123 334.8)

  5. Step 400

    400

    #E769D1

    oklch(70.7% 0.197 334.6)

  6. Step 500

    500

    #DC2FC4

    oklch(63% 0.251 334.7)

  7. Step 600

    600

    #C100AB

    oklch(55.6% 0.248 334.8)

  8. Step 700

    700

    #A30090

    oklch(49.1% 0.218 334.9)

  9. Step 800

    800

    #870077

    oklch(42.7% 0.19 334.9)

  10. Step 900

    900

    #700463

    oklch(37.6% 0.164 334.6)

  11. Step 950

    950

    #420A3A

    oklch(27% 0.103 334.6)

Export this scale for Tailwind in the Tailwind colors tool

#E697D5 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#97AAD70.121
Deuteranopia (no green cones)#ABB5D30.111
Tritanopia (no blue cones)#ED9AAD0.062
Achromatopsia (no color)#B1B1B10.124

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #E697D5

    #E697D5

    oklch(77.5% 0.123 334.8)

  • #70CD93

    #70CD93

    oklch(77.5% 0.123 154.9)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #E697D5

    #E697D5

    oklch(77.5% 0.123 334.8)

  • #C8A1F5

    #C8A1F5

    oklch(77.5% 0.124 305)

  • #F793AB

    #F793AB

    oklch(77.4% 0.123 4.9)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #E697D5

    #E697D5

    oklch(77.5% 0.123 334.8)

  • #A4C369

    #A4C369

    oklch(77.4% 0.122 124.8)

  • #3BCFC0

    #3BCFC0

    oklch(77.5% 0.123 185)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #E697D5

    #E697D5

    oklch(77.5% 0.123 334.8)

  • #CEB550

    #CEB550

    oklch(77.5% 0.124 95.4)

  • #3BC9E6

    #3BC9E6

    oklch(77.4% 0.123 214.8)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #E697D5

    #E697D5

    oklch(77.5% 0.123 334.8)

  • #ECA45B

    #ECA45B

    oklch(77.4% 0.124 64.5)

  • #70CD93

    #70CD93

    oklch(77.5% 0.123 154.9)

  • #6DBDFF

    #6DBDFF

    oklch(77.4% 0.124 245.2)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E697D5, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #E697D5 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.