#E694D2
Closest named color: Plum (#DDA0DD). oklch(76.9% 0.126 336.2), rgb(230, 148, 210).
Aa
Black text reads best on this color (9.53:1).
About this color
#E694D2 is a medium-light, moderately saturated pink. In OKLCH its lightness is 77%, its chroma 0.126 and its hue 336°. Its hue sits on the warm side of the wheel. The nearest named color is Plum (#DDA0DD), ΔE 0.030 away. Black text reads best on it, at 9.53:1.
| Hue family | Pinks |
| Lightness | medium-light (77%) |
| Chroma | moderately saturated (0.126) |
| Temperature | warm |
| Nearest name | Plum (#DDA0DD) |
| Black text | 9.53:1 |
| White text | 2.20:1 |
Values
| HEX | #E694D2 |
| RGB | rgb(230, 148, 210) |
| HSL | hsl(315, 62%, 74%) |
| OKLCH | oklch(76.9% 0.126 336.2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E694D2 | 2.20:1 | Fails | Lc -47.9 | Large or bold text, headings |
| Black text on #E694D2 | 9.53:1 | AAA | Lc 60.8 | Content text, not long reading |
| #E694D2 text on white | 2.20:1 | Fails | Lc 43.2 | Non-text elements, placeholder text |
| #E694D2 text on black | 9.53:1 | AAA | Lc -59.0 | Large or bold text, headings |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 300.
-
Step 50
50
#FDF1FA
oklch(97% 0.017 334.2)
-
Step 100
100
#FBE1F3
oklch(93.6% 0.037 336.9)
-
Step 200
200
#F8C8EB
oklch(88.5% 0.071 336)
-
Step 300
300 (this color)
#E694D2
oklch(76.9% 0.126 336.2)
-
Step 400
400
#EA66CF
oklch(70.7% 0.202 336.1)
-
Step 500
500
#E028C2
oklch(63.1% 0.257 336.3)
-
Step 600
600
#C200A8
oklch(55.6% 0.246 336)
-
Step 700
700
#A4008D
oklch(49.1% 0.217 336.3)
-
Step 800
800
#880075
oklch(42.8% 0.189 336.1)
-
Step 900
900
#720062
oklch(37.7% 0.167 336)
-
Step 950
950
#430839
oklch(26.9% 0.105 336.2)
#E694D2 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #95A7D4 | 0.125 |
| Deuteranopia (no green cones) | #A9B3D0 | 0.115 |
| Tritanopia (no blue cones) | #EE97AA | 0.062 |
| Achromatopsia (no color) | #AFAFAF | 0.127 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E694D2
#E694D2
oklch(76.9% 0.126 336.2)
- #69CC92
#69CC92
oklch(77% 0.126 156.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E694D2, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Plum #DDA0DD ΔE 0.030
- Lavender Pink #DD85D7 ΔE 0.043
- Bubblegum Pink #FE83CC ΔE 0.050
- Pig Pink #E78EA5 ΔE 0.062
- Pinky #FC86AA ΔE 0.065
- Violet #EE82EE ΔE 0.065
- Faded Pink #DE9DAC ΔE 0.067
- Baby Purple #CA9BF7 ΔE 0.067
Use #E694D2 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.