#E673B3
Closest named color: Pale Magenta (#D767AD). oklch(70.7% 0.159 347.4), rgb(230, 115, 179).
Aa
Black text reads best on this color (7.46:1).
About this color
#E673B3 is a medium-light, vivid pink. In OKLCH its lightness is 71%, its chroma 0.159 and its hue 347°. Its hue sits on the warm side of the wheel. The nearest named color is Pale Magenta (#D767AD), ΔE 0.040 away. Black text reads best on it, at 7.46:1.
| Hue family | Pinks |
| Lightness | medium-light (71%) |
| Chroma | vivid (0.159) |
| Temperature | warm |
| Nearest name | Pale Magenta (#D767AD) |
| Black text | 7.46:1 |
| White text | 2.81:1 |
Values
| HEX | #E673B3 |
| RGB | rgb(230, 115, 179) |
| HSL | hsl(327, 70%, 68%) |
| OKLCH | oklch(70.7% 0.159 347.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E673B3 | 2.81:1 | Fails | Lc -58.9 | Large or bold text, headings |
| Black text on #E673B3 | 7.46:1 | AAA | Lc 50.4 | Large or bold text, headings |
| #E673B3 text on white | 2.81:1 | Fails | Lc 53.6 | Large or bold text, headings |
| #E673B3 text on black | 7.46:1 | AAA | Lc -48.2 | Large or bold text, headings |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 400.
-
Step 50
50
#FDF2F7
oklch(97.1% 0.013 347.9)
-
Step 100
100
#F9E3ED
oklch(93.6% 0.027 348.3)
-
Step 200
200
#F6CBE0
oklch(88.5% 0.055 347.3)
-
Step 300
300
#F1A6CD
oklch(80.9% 0.101 347.1)
-
Step 400
400 (this color)
#E673B3
oklch(70.7% 0.159 347.4)
-
Step 500
500
#DB47A0
oklch(63.1% 0.203 347.5)
-
Step 600
600
#C61A8B
oklch(55.6% 0.221 347.3)
-
Step 700
700
#AB0276
oklch(49.2% 0.206 347.5)
-
Step 800
800
#8B0E60
oklch(42.8% 0.171 347.5)
-
Step 900
900
#70184E
oklch(37.7% 0.133 347.9)
-
Step 950
950
#42112E
oklch(27.1% 0.084 347.6)
#E673B3 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #7E8EB5 | 0.171 |
| Deuteranopia (no green cones) | #9DA1B0 | 0.155 |
| Tritanopia (no blue cones) | #F3718B | 0.062 |
| Achromatopsia (no color) | #9A9A9A | 0.161 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E673B3
#E673B3
oklch(70.7% 0.159 347.4)
- #00BC8E
#00BC8E
oklch(70.6% 0.144 167.5)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E673B3, closest first.
No curated palette has a color within ΔE 0.04 of #E673B3.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Pale Magenta #D767AD ΔE 0.040
- Bubblegum #FF6CB5 ΔE 0.044
- Bubble Gum Pink #FF69AF ΔE 0.045
- Hot Pink #FF69B4 ΔE 0.045
- Medium Pink #F36196 ΔE 0.049
- Pale Violet Red #DB7093 ΔE 0.050
- Lavender Pink #DD85D7 ΔE 0.057
- Rosy Pink #F6688E ΔE 0.058
Use #E673B3 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.