#E66DAA
Closest named color: Pale Magenta (#D767AD). oklch(69.6% 0.164 350.7), rgb(230, 109, 170).
Aa
Black text reads best on this color (7.13:1).
About this color
#E66DAA is a medium-light, vivid pink. In OKLCH its lightness is 70%, its chroma 0.164 and its hue 351°. Its hue sits on the warm side of the wheel. The nearest named color is Pale Magenta (#D767AD), ΔE 0.033 away. Black text reads best on it, at 7.13:1.
| Hue family | Pinks |
| Lightness | medium-light (70%) |
| Chroma | vivid (0.164) |
| Temperature | warm |
| Nearest name | Pale Magenta (#D767AD) |
| Black text | 7.13:1 |
| White text | 2.94:1 |
Values
| HEX | #E66DAA |
| RGB | rgb(230, 109, 170) |
| HSL | hsl(330, 71%, 66%) |
| OKLCH | oklch(69.6% 0.164 350.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E66DAA | 2.94:1 | Fails | Lc -60.7 | Content text, not long reading |
| Black text on #E66DAA | 7.13:1 | AAA | Lc 48.6 | Large or bold text, headings |
| #E66DAA text on white | 2.94:1 | Fails | Lc 55.4 | Large or bold text, headings |
| #E66DAA text on black | 7.13:1 | AAA | Lc -46.4 | Large or bold text, headings |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 400.
-
Step 50
50
#FDF2F7
oklch(97.1% 0.013 347.9)
-
Step 100
100
#FBE2EC
oklch(93.6% 0.03 351.5)
-
Step 200
200
#F8CADE
oklch(88.5% 0.058 350.4)
-
Step 300
300
#F4A5C9
oklch(80.9% 0.103 350.7)
-
Step 400
400 (this color)
#E66DAA
oklch(69.6% 0.164 350.7)
-
Step 500
500
#DF4299
oklch(63% 0.209 350.7)
-
Step 600
600
#CB0A84
oklch(55.7% 0.228 350.8)
-
Step 700
700
#AC006F
oklch(49% 0.204 350.6)
-
Step 800
800
#8E045B
oklch(42.7% 0.175 350.7)
-
Step 900
900
#72154B
oklch(37.7% 0.137 350.4)
-
Step 950
950
#430F2C
oklch(26.9% 0.087 350.1)
#E66DAA with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #7B89AC | 0.178 |
| Deuteranopia (no green cones) | #9C9EA7 | 0.161 |
| Tritanopia (no blue cones) | #F56884 | 0.059 |
| Achromatopsia (no color) | #969696 | 0.165 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E66DAA
#E66DAA
oklch(69.6% 0.164 350.7)
- #00B891
#00B891
oklch(69.6% 0.137 170.5)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E66DAA, closest first.
No curated palette has a color within ΔE 0.04 of #E66DAA.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Pale Magenta #D767AD ΔE 0.033
- Medium Pink #F36196 ΔE 0.037
- Pale Violet Red #DB7093 ΔE 0.041
- Bubble Gum Pink #FF69AF ΔE 0.045
- Hot Pink #FF69B4 ΔE 0.047
- Bubblegum #FF6CB5 ΔE 0.047
- Rosy Pink #F6688E ΔE 0.048
- Muted Pink #D1768F ΔE 0.060
Use #E66DAA in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.