#E663A1
Closest named color: Medium Pink (#F36196). oklch(68% 0.174 353.2), rgb(230, 99, 161).
Aa
Black text reads best on this color (6.66:1).
About this color
#E663A1 is a medium-light, vivid red. In OKLCH its lightness is 68%, its chroma 0.174 and its hue 353°. Its hue sits on the warm side of the wheel. The nearest named color is Medium Pink (#F36196), ΔE 0.028 away. Black text reads best on it, at 6.66:1.
| Hue family | Reds |
| Lightness | medium-light (68%) |
| Chroma | vivid (0.174) |
| Temperature | warm |
| Nearest name | Medium Pink (#F36196) |
| Black text | 6.66:1 |
| White text | 3.15:1 |
Values
| HEX | #E663A1 |
| RGB | rgb(230, 99, 161) |
| HSL | hsl(332, 72%, 65%) |
| OKLCH | oklch(68% 0.174 353.2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E663A1 | 3.15:1 | AA large text | Lc -63.4 | Content text, not long reading |
| Black text on #E663A1 | 6.66:1 | AA | Lc 46.1 | Large or bold text, headings |
| #E663A1 text on white | 3.15:1 | AA large text | Lc 58.0 | Large or bold text, headings |
| #E663A1 text on black | 6.66:1 | AA | Lc -43.8 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 400.
-
Step 50
50
#FEF2F6
oklch(97.2% 0.014 355)
-
Step 100
100
#FCE2EB
oklch(93.6% 0.031 354.7)
-
Step 200
200
#FAC9DC
oklch(88.4% 0.06 353.2)
-
Step 300
300
#F8A3C6
oklch(80.9% 0.109 353.5)
-
Step 400
400 (this color)
#E663A1
oklch(68% 0.174 353.2)
-
Step 500
500
#E63794
oklch(63% 0.223 353.3)
-
Step 600
600
#CD007E
oklch(55.6% 0.229 353.3)
-
Step 700
700
#AE006A
oklch(49.2% 0.203 353.3)
-
Step 800
800
#900057
oklch(42.8% 0.177 353.3)
-
Step 900
900
#760C48
oklch(37.7% 0.146 353.1)
-
Step 950
950
#460C2A
oklch(27.1% 0.092 353.6)
#E663A1 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #7582A3 | 0.192 |
| Deuteranopia (no green cones) | #999A9E | 0.174 |
| Tritanopia (no blue cones) | #F65C7B | 0.060 |
| Achromatopsia (no color) | #919191 | 0.176 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E663A1
#E663A1
oklch(68% 0.174 353.2)
- #00B291
#00B291
oklch(68.1% 0.131 173.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E663A1, closest first.
No curated palette has a color within ΔE 0.04 of #E663A1.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Medium Pink #F36196 ΔE 0.028
- Pale Magenta #D767AD ΔE 0.032
- Pale Violet Red #DB7093 ΔE 0.042
- Rosy Pink #F6688E ΔE 0.046
- Bubble Gum Pink #FF69AF ΔE 0.051
- Hot Pink #FF69B4 ΔE 0.054
- Bubblegum #FF6CB5 ΔE 0.056
- Warm Pink #FB5581 ΔE 0.057
Use #E663A1 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.