#E65440
Closest named color: Pale Red (#D9544D). oklch(63.9% 0.185 30.6), rgb(230, 84, 64).
Aa
Black text reads best on this color (5.70:1).
About this color
#E65440 is a medium-light, vivid red. In OKLCH its lightness is 64%, its chroma 0.185 and its hue 31°. Its hue sits on the warm side of the wheel. The nearest named color is Pale Red (#D9544D), ΔE 0.028 away. Black text reads best on it, at 5.70:1.
| Hue family | Reds |
| Lightness | medium-light (64%) |
| Chroma | vivid (0.185) |
| Temperature | warm |
| Nearest name | Pale Red (#D9544D) |
| Black text | 5.70:1 |
| White text | 3.67:1 |
Values
| HEX | #E65440 |
| RGB | rgb(230, 84, 64) |
| HSL | hsl(7, 77%, 58%) |
| OKLCH | oklch(63.9% 0.185 30.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E65440 | 3.67:1 | AA large text | Lc -68.9 | Content text, not long reading |
| Black text on #E65440 | 5.70:1 | AA | Lc 40.7 | Non-text elements, placeholder text |
| #E65440 text on white | 3.67:1 | AA large text | Lc 63.4 | Content text, not long reading |
| #E65440 text on black | 5.70:1 | AA | Lc -38.3 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FEF3F1
oklch(97.2% 0.012 29.9)
-
Step 100
100
#FBE4DF
oklch(93.6% 0.026 32.2)
-
Step 200
200
#F9CEC5
oklch(88.6% 0.05 31.8)
-
Step 300
300
#F5AB9D
oklch(80.8% 0.09 31)
-
Step 400
400
#ED7A68
oklch(70.7% 0.145 30.3)
-
Step 500
500 (this color)
#E65440
oklch(63.9% 0.185 30.6)
-
Step 600
600
#CF2C19
oklch(55.7% 0.201 30.6)
-
Step 700
700
#B21B09
oklch(49% 0.186 30.6)
-
Step 800
800
#911B0E
oklch(42.7% 0.155 30.5)
-
Step 900
900
#741F14
oklch(37.6% 0.121 30.7)
-
Step 950
950
#45140D
oklch(27.1% 0.077 30.8)
#E65440 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #7D713D | 0.192 |
| Deuteranopia (no green cones) | #A1913B | 0.177 |
| Tritanopia (no blue cones) | #FC2F50 | 0.065 |
| Achromatopsia (no color) | #858585 | 0.186 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E65440
#E65440
oklch(63.9% 0.185 30.6)
- #009DB1
#009DB1
oklch(63.8% 0.111 210.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E65440, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Pale Red #D9544D ΔE 0.028
- Pastel Red #DB5856 ΔE 0.030
- Orangey Red #FA4224 ΔE 0.041
- Deep Orange #DC4D01 ΔE 0.043
- Imperial Red #E63946 ΔE 0.045
- Dark Coral #CF524E ΔE 0.047
- Vermillion #F4320C ΔE 0.048
- Orangered #FE420F ΔE 0.050
Use #E65440 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.