#E64D7B
Closest named color: Paradise Pink (#EF476F). oklch(64.2% 0.191 6), rgb(230, 77, 123).
Aa
Black text reads best on this color (5.71:1).
About this color
#E64D7B is a medium-light, vivid red. In OKLCH its lightness is 64%, its chroma 0.191 and its hue 6°. Its hue sits on the warm side of the wheel. The nearest named color is Paradise Pink (#EF476F), ΔE 0.023 away. Black text reads best on it, at 5.71:1.
| Hue family | Reds |
| Lightness | medium-light (64%) |
| Chroma | vivid (0.191) |
| Temperature | warm |
| Nearest name | Paradise Pink (#EF476F) |
| Black text | 5.71:1 |
| White text | 3.67:1 |
Values
| HEX | #E64D7B |
| RGB | rgb(230, 77, 123) |
| HSL | hsl(342, 75%, 60%) |
| OKLCH | oklch(64.2% 0.191 6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E64D7B | 3.67:1 | AA large text | Lc -68.8 | Content text, not long reading |
| Black text on #E64D7B | 5.71:1 | AA | Lc 40.7 | Non-text elements, placeholder text |
| #E64D7B text on white | 3.67:1 | AA large text | Lc 63.3 | Content text, not long reading |
| #E64D7B text on black | 5.71:1 | AA | Lc -38.3 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FEF2F4
oklch(97.1% 0.013 5.8)
-
Step 100
100
#FBE3E7
oklch(93.6% 0.027 6.2)
-
Step 200
200
#F9CCD4
oklch(88.6% 0.052 6.2)
-
Step 300
300
#F5A7B7
oklch(80.8% 0.094 5.9)
-
Step 400
400
#EC7592
oklch(70.7% 0.149 6.2)
-
Step 500
500 (this color)
#E64D7B
oklch(64.2% 0.191 6)
-
Step 600
600
#CD1E61
oklch(55.6% 0.208 5.8)
-
Step 700
700
#B10950
oklch(49.1% 0.193 5.9)
-
Step 800
800
#901141
oklch(42.7% 0.16 6.3)
-
Step 900
900
#741A37
oklch(37.8% 0.125 6.4)
-
Step 950
950
#441120
oklch(26.9% 0.079 6.3)
#E64D7B with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #6F727C | 0.212 |
| Deuteranopia (no green cones) | #979077 | 0.194 |
| Tritanopia (no blue cones) | #FA365F | 0.051 |
| Achromatopsia (no color) | #858585 | 0.193 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E64D7B
#E64D7B
oklch(64.2% 0.191 6)
- #00A397
#00A397
oklch(64.4% 0.113 185.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E64D7B, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Paradise Pink #EF476F ΔE 0.023
- Warm Pink #FB5581 ΔE 0.045
- Medium Pink #F36196 ΔE 0.053
- Neon Pink #F72585 ΔE 0.056
- Watermelon #FD4659 ΔE 0.061
- Red Pink #FA2A55 ΔE 0.061
- Dark Pink #CB416B ΔE 0.062
- Rosy Pink #F6688E ΔE 0.062
Use #E64D7B in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.