#E64998
Closest named color: Barbie Pink (#FE46A5). oklch(64.7% 0.205 353.5), rgb(230, 73, 152).
Aa
Black text reads best on this color (5.77:1).
About this color
#E64998 is a medium-light, vivid red. In OKLCH its lightness is 65%, its chroma 0.205 and its hue 353°. Its hue sits on the warm side of the wheel. The nearest named color is Barbie Pink (#FE46A5), ΔE 0.048 away. Black text reads best on it, at 5.77:1.
| Hue family | Reds |
| Lightness | medium-light (65%) |
| Chroma | vivid (0.205) |
| Temperature | warm |
| Nearest name | Barbie Pink (#FE46A5) |
| Black text | 5.77:1 |
| White text | 3.63:1 |
Values
| HEX | #E64998 |
| RGB | rgb(230, 73, 152) |
| HSL | hsl(330, 76%, 59%) |
| OKLCH | oklch(64.7% 0.205 353.5) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E64998 | 3.63:1 | AA large text | Lc -68.4 | Content text, not long reading |
| Black text on #E64998 | 5.77:1 | AA | Lc 41.2 | Non-text elements, placeholder text |
| #E64998 text on white | 3.63:1 | AA large text | Lc 62.9 | Content text, not long reading |
| #E64998 text on black | 5.77:1 | AA | Lc -38.8 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FDF2F6
oklch(97.1% 0.013 353.1)
-
Step 100
100
#FBE2EB
oklch(93.6% 0.03 353.9)
-
Step 200
200
#F8CBDC
oklch(88.6% 0.055 353.6)
-
Step 300
300
#F4A6C6
oklch(81% 0.1 353.3)
-
Step 400
400
#EB71A8
oklch(70.7% 0.161 353.7)
-
Step 500
500 (this color)
#E64998
oklch(64.7% 0.205 353.5)
-
Step 600
600
#CB0F7D
oklch(55.5% 0.223 353.5)
-
Step 700
700
#AE0069
oklch(49.1% 0.203 353.8)
-
Step 800
800
#8E0756
oklch(42.6% 0.171 353.5)
-
Step 900
900
#731647
oklch(37.8% 0.134 353.7)
-
Step 950
950
#44102A
oklch(27.2% 0.085 353.5)
#E64998 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #64749A | 0.228 |
| Deuteranopia (no green cones) | #8F9194 | 0.206 |
| Tritanopia (no blue cones) | #F73D6A | 0.071 |
| Achromatopsia (no color) | #868686 | 0.207 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E64998
#E64998
oklch(64.7% 0.205 353.5)
- #00A688
#00A688
oklch(64.7% 0.123 173.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E64998, closest first.
No curated palette has a color within ΔE 0.04 of #E64998.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Barbie Pink #FE46A5 ΔE 0.048
- Neon Pink #F72585 ΔE 0.048
- Medium Pink #F36196 ΔE 0.055
- Pale Magenta #D767AD ΔE 0.057
- Deep Pink #FF1493 ΔE 0.058
- Electric Pink #FF0490 ΔE 0.061
- Strong Pink #FF0789 ΔE 0.062
- Paradise Pink #EF476F ΔE 0.063
Use #E64998 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.