#E63F74
Closest named color: Paradise Pink (#EF476F). oklch(62.7% 0.205 6.5), rgb(230, 63, 116).
Aa
Black text reads best on this color (5.32:1).
About this color
#E63F74 is a medium-light, vivid red. In OKLCH its lightness is 63%, its chroma 0.205 and its hue 6°. Its hue sits on the warm side of the wheel. The nearest named color is Paradise Pink (#EF476F), ΔE 0.026 away. Black text reads best on it, at 5.32:1.
| Hue family | Reds |
| Lightness | medium-light (63%) |
| Chroma | vivid (0.205) |
| Temperature | warm |
| Nearest name | Paradise Pink (#EF476F) |
| Black text | 5.32:1 |
| White text | 3.94:1 |
Values
| HEX | #E63F74 |
| RGB | rgb(230, 63, 116) |
| HSL | hsl(341, 77%, 57%) |
| OKLCH | oklch(62.7% 0.205 6.5) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E63F74 | 3.94:1 | AA large text | Lc -71.0 | Content text, not long reading |
| Black text on #E63F74 | 5.32:1 | AA | Lc 38.6 | Non-text elements, placeholder text |
| #E63F74 text on white | 3.94:1 | AA large text | Lc 65.5 | Content text, not long reading |
| #E63F74 text on black | 5.32:1 | AA | Lc -36.2 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FEF2F4
oklch(97.1% 0.013 5.8)
-
Step 100
100
#FCE2E7
oklch(93.5% 0.029 4.5)
-
Step 200
200
#FBCBD3
oklch(88.6% 0.055 7)
-
Step 300
300
#F9A5B6
oklch(80.9% 0.101 6.3)
-
Step 400
400
#F17090
oklch(70.7% 0.161 6.6)
-
Step 500
500 (this color)
#E63F74
oklch(62.7% 0.205 6.5)
-
Step 600
600
#D3015E
oklch(55.7% 0.223 6.5)
-
Step 700
700
#B2004E
oklch(49% 0.197 6.6)
-
Step 800
800
#940040
oklch(42.8% 0.172 6.4)
-
Step 900
900
#771436
oklch(37.8% 0.134 6.6)
-
Step 950
950
#460F20
oklch(27% 0.084 6.2)
#E63F74 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #686B75 | 0.229 |
| Deuteranopia (no green cones) | #938C70 | 0.209 |
| Tritanopia (no blue cones) | #FA1955 | 0.054 |
| Achromatopsia (no color) | #808080 | 0.207 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E63F74
#E63F74
oklch(62.7% 0.205 6.5)
- #009D93
#009D93
oklch(62.7% 0.109 186.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E63F74, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Paradise Pink #EF476F ΔE 0.026
- Neon Pink #F72585 ΔE 0.048
- Cerise #DE0C62 ΔE 0.052
- Red Pink #FA2A55 ΔE 0.053
- Dark Pink #CB416B ΔE 0.053
- Rose #FF006E ΔE 0.054
- Pink Red #F5054F ΔE 0.057
- Warm Pink #FB5581 ΔE 0.058
Use #E63F74 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.