#E53D49
Closest named color: Imperial Red (#E63946). oklch(61.4% 0.204 22), rgb(229, 61, 73).
Aa
Black text reads best on this color (5.09:1).
About this color
#E53D49 is a medium-dark, vivid red. In OKLCH its lightness is 61%, its chroma 0.204 and its hue 22°. Its hue sits on the warm side of the wheel. The nearest named color is Imperial Red (#E63946), ΔE 0.005 away. Black text reads best on it, at 5.09:1.
| Hue family | Reds |
| Lightness | medium-dark (61%) |
| Chroma | vivid (0.204) |
| Temperature | warm |
| Nearest name | Imperial Red (#E63946) |
| Black text | 5.09:1 |
| White text | 4.12:1 |
Values
| HEX | #E53D49 |
| RGB | rgb(229, 61, 73) |
| HSL | hsl(356, 76%, 57%) |
| OKLCH | oklch(61.4% 0.204 22) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E53D49 | 4.12:1 | AA large text | Lc -72.4 | Content text, not long reading |
| Black text on #E53D49 | 5.09:1 | AA | Lc 37.1 | Non-text elements, placeholder text |
| #E53D49 text on white | 4.12:1 | AA large text | Lc 66.9 | Content text, not long reading |
| #E53D49 text on black | 5.09:1 | AA | Lc -34.7 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FEF2F1
oklch(97% 0.013 23.2)
-
Step 100
100
#FDE3E1
oklch(93.6% 0.029 23)
-
Step 200
200
#FCCBC9
oklch(88.4% 0.056 21)
-
Step 300
300
#FBA7A4
oklch(81% 0.1 21.7)
-
Step 400
400
#F47373
oklch(70.8% 0.159 22)
-
Step 500
500 (this color)
#E53D49
oklch(61.4% 0.204 22)
-
Step 600
600
#D60831
oklch(55.5% 0.221 22)
-
Step 700
700
#B60027
oklch(49% 0.197 22)
-
Step 800
800
#96031F
oklch(42.6% 0.17 22.1)
-
Step 900
900
#79151F
oklch(37.7% 0.133 21.8)
-
Step 950
950
#471013
oklch(27% 0.083 21.8)
#E53D49 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #6E6648 | 0.222 |
| Deuteranopia (no green cones) | #988A44 | 0.203 |
| Tritanopia (no blue cones) | #FB0043 | 0.049 |
| Achromatopsia (no color) | #7D7D7D | 0.205 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E53D49
#E53D49
oklch(61.4% 0.204 22)
- #00979F
#00979F
oklch(61.5% 0.105 201.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E53D49, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Imperial Red #E63946 ΔE 0.005
- Red Pantone #EF233C ΔE 0.028
- Faded Red #D3494E ΔE 0.034
- Pale Red #D9544D ΔE 0.038
- Strawberry #FB2943 ΔE 0.041
- Pastel Red #DB5856 ΔE 0.042
- Pinky Red #FC2647 ΔE 0.044
- Red Pink #FA2A55 ΔE 0.045
Use #E53D49 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.