#E490D0
Closest named color: Lavender Pink (#DD85D7). oklch(75.9% 0.129 336), rgb(228, 144, 208).
Aa
Black text reads best on this color (9.19:1).
About this color
#E490D0 is a medium-light, moderately saturated pink. In OKLCH its lightness is 76%, its chroma 0.129 and its hue 336°. Its hue sits on the warm side of the wheel. The nearest named color is Lavender Pink (#DD85D7), ΔE 0.034 away. Black text reads best on it, at 9.19:1.
| Hue family | Pinks |
| Lightness | medium-light (76%) |
| Chroma | moderately saturated (0.129) |
| Temperature | warm |
| Nearest name | Lavender Pink (#DD85D7) |
| Black text | 9.19:1 |
| White text | 2.28:1 |
Values
| HEX | #E490D0 |
| RGB | rgb(228, 144, 208) |
| HSL | hsl(314, 61%, 73%) |
| OKLCH | oklch(75.9% 0.129 336) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E490D0 | 2.28:1 | Fails | Lc -49.7 | Large or bold text, headings |
| Black text on #E490D0 | 9.19:1 | AAA | Lc 59.2 | Large or bold text, headings |
| #E490D0 text on white | 2.28:1 | Fails | Lc 44.8 | Non-text elements, placeholder text |
| #E490D0 text on black | 9.19:1 | AAA | Lc -57.3 | Large or bold text, headings |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 300.
-
Step 50
50
#FEF1FA
oklch(97.1% 0.018 336.5)
-
Step 100
100
#FBE1F4
oklch(93.6% 0.038 335.3)
-
Step 200
200
#F9C8EB
oklch(88.6% 0.071 336.7)
-
Step 300
300 (this color)
#E490D0
oklch(75.9% 0.129 336)
-
Step 400
400
#EC64D1
oklch(70.8% 0.207 336)
-
Step 500
500
#E220C4
oklch(63.2% 0.265 336.1)
-
Step 600
600
#C200A8
oklch(55.6% 0.246 336)
-
Step 700
700
#A4008E
oklch(49.1% 0.217 335.9)
-
Step 800
800
#870075
oklch(42.6% 0.189 335.7)
-
Step 900
900
#720062
oklch(37.7% 0.167 336)
-
Step 950
950
#44063A
oklch(27% 0.109 336)
#E490D0 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #91A4D2 | 0.129 |
| Deuteranopia (no green cones) | #A6B0CE | 0.118 |
| Tritanopia (no blue cones) | #EC93A7 | 0.064 |
| Achromatopsia (no color) | #ACACAC | 0.130 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E490D0
#E490D0
oklch(75.9% 0.129 336)
- #63C98E
#63C98E
oklch(75.9% 0.129 156.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E490D0, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Lavender Pink #DD85D7 ΔE 0.034
- Plum #DDA0DD ΔE 0.038
- Bubblegum Pink #FE83CC ΔE 0.048
- Pig Pink #E78EA5 ΔE 0.061
- Violet #EE82EE ΔE 0.062
- Pinky #FC86AA ΔE 0.064
- Baby Purple #CA9BF7 ΔE 0.068
- Faded Pink #DE9DAC ΔE 0.070
Use #E490D0 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.