#E4729D

Closest named color: Pale Violet Red (#DB7093). oklch(69.6% 0.148 357.8), rgb(228, 114, 157).

Aa

Black text reads best on this color (7.19:1).

About this color

#E4729D is a medium-light, vivid pink. In OKLCH its lightness is 70%, its chroma 0.148 and its hue 358°. Its hue sits on the warm side of the wheel. The nearest named color is Pale Violet Red (#DB7093), ΔE 0.022 away. Black text reads best on it, at 7.19:1.

Hue familyPinks
Lightnessmedium-light (70%)
Chromavivid (0.148)
Temperaturewarm
Nearest namePale Violet Red (#DB7093)
Black text7.19:1
White text2.91:1

Values

HEX#E4729D
RGBrgb(228, 114, 157)
HSLhsl(337, 68%, 67%)
OKLCHoklch(69.6% 0.148 357.8)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #E4729D 2.91:1 Fails Lc -60.5 Content text, not long reading
Black text on #E4729D 7.19:1 AAA Lc 48.9 Large or bold text, headings
#E4729D text on white 2.91:1 Fails Lc 55.1 Large or bold text, headings
#E4729D text on black 7.19:1 AAA Lc -46.7 Large or bold text, headings

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 400.

  1. Step 50

    50

    #FDF2F5

    oklch(97.1% 0.012 358.8)

  2. Step 100

    100

    #FAE3EA

    oklch(93.6% 0.027 357.2)

  3. Step 200

    200

    #F7CCD9

    oklch(88.6% 0.051 358.1)

  4. Step 300

    300

    #F2A8C0

    oklch(80.9% 0.092 358.3)

  5. Step 400

    400 (this color)

    #E4729D

    oklch(69.6% 0.148 357.8)

  6. Step 500

    500

    #DD4B89

    oklch(63% 0.189 357.9)

  7. Step 600

    600

    #C82373

    oklch(55.5% 0.206 357.8)

  8. Step 700

    700

    #AD1161

    oklch(49.2% 0.192 357.7)

  9. Step 800

    800

    #8C154F

    oklch(42.7% 0.158 357.6)

  10. Step 900

    900

    #711B41

    oklch(37.7% 0.124 358.1)

  11. Step 950

    950

    #431226

    oklch(27.1% 0.079 358.5)

Export this scale for Tailwind in the Tailwind colors tool

#E4729D with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#838A9E0.162
Deuteranopia (no green cones)#A09F9A0.150
Tritanopia (no blue cones)#F46A820.045
Achromatopsia (no color)#9797970.149

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #E4729D

    #E4729D

    oklch(69.6% 0.148 357.8)

  • #00B69D

    #00B69D

    oklch(69.5% 0.128 178.2)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #E4729D

    #E4729D

    oklch(69.6% 0.148 357.8)

  • #CD79CC

    #CD79CC

    oklch(69.5% 0.149 327.4)

  • #EB7568

    #EB7568

    oklch(69.7% 0.148 27.9)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #E4729D

    #E4729D

    oklch(69.6% 0.148 357.8)

  • #53B666

    #53B666

    oklch(69.7% 0.148 147.8)

  • #00B1C3

    #00B1C3

    oklch(69.5% 0.119 207.6)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #E4729D

    #E4729D

    oklch(69.6% 0.148 357.8)

  • #96A928

    #96A928

    oklch(69.7% 0.148 117.9)

  • #1BA8ED

    #1BA8ED

    oklch(69.5% 0.148 237.9)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #E4729D

    #E4729D

    oklch(69.6% 0.148 357.8)

  • #C29600

    #C29600

    oklch(69.5% 0.142 87.6)

  • #00B69D

    #00B69D

    oklch(69.5% 0.128 178.2)

  • #7598F9

    #7598F9

    oklch(69.7% 0.148 267.5)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E4729D, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #E4729D in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.