#E44A48
Closest named color: Pale Red (#D9544D). oklch(62.5% 0.191 25.2), rgb(228, 74, 72).
Aa
Black text reads best on this color (5.37:1).
About this color
#E44A48 is a medium-light, vivid red. In OKLCH its lightness is 63%, its chroma 0.191 and its hue 25°. Its hue sits on the warm side of the wheel. The nearest named color is Pale Red (#D9544D), ΔE 0.023 away. Black text reads best on it, at 5.37:1.
| Hue family | Reds |
| Lightness | medium-light (63%) |
| Chroma | vivid (0.191) |
| Temperature | warm |
| Nearest name | Pale Red (#D9544D) |
| Black text | 5.37:1 |
| White text | 3.90:1 |
Values
| HEX | #E44A48 |
| RGB | rgb(228, 74, 72) |
| HSL | hsl(1, 74%, 59%) |
| OKLCH | oklch(62.5% 0.191 25.2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E44A48 | 3.90:1 | AA large text | Lc -70.9 | Content text, not long reading |
| Black text on #E44A48 | 5.37:1 | AA | Lc 38.7 | Non-text elements, placeholder text |
| #E44A48 text on white | 3.90:1 | AA large text | Lc 65.4 | Content text, not long reading |
| #E44A48 text on black | 5.37:1 | AA | Lc -36.3 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FEF2F1
oklch(97% 0.013 23.2)
-
Step 100
100
#FCE3E1
oklch(93.6% 0.028 23.2)
-
Step 200
200
#FACDC8
oklch(88.6% 0.052 25.6)
-
Step 300
300
#F7A9A2
oklch(80.8% 0.093 25)
-
Step 400
400
#EF7770
oklch(70.6% 0.149 25)
-
Step 500
500 (this color)
#E44A48
oklch(62.5% 0.191 25.2)
-
Step 600
600
#D1222C
oklch(55.5% 0.207 25.1)
-
Step 700
700
#B50E1F
oklch(49.1% 0.193 25.1)
-
Step 800
800
#93141B
oklch(42.7% 0.16 25.3)
-
Step 900
900
#761C1C
oklch(37.8% 0.124 25.5)
-
Step 950
950
#461211
oklch(27% 0.08 25.2)
#E44A48 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #756C46 | 0.205 |
| Deuteranopia (no green cones) | #9B8D43 | 0.189 |
| Tritanopia (no blue cones) | #FA1D4B | 0.057 |
| Achromatopsia (no color) | #818181 | 0.192 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E44A48
#E44A48
oklch(62.5% 0.191 25.2)
- #009AA6
#009AA6
oklch(62.6% 0.107 204.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E44A48, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Pale Red #D9544D ΔE 0.023
- Imperial Red #E63946 ΔE 0.024
- Pastel Red #DB5856 ΔE 0.026
- Faded Red #D3494E ΔE 0.034
- Dark Coral #CF524E ΔE 0.039
- Red Pantone #EF233C ΔE 0.043
- Vermillion #F4320C ΔE 0.048
- Orangey Red #FA4224 ΔE 0.048
Use #E44A48 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.