#E4408D
Closest named color: Neon Pink (#F72585). oklch(63.2% 0.21 356.3), rgb(228, 64, 141).
Aa
Black text reads best on this color (5.41:1).
About this color
#E4408D is a medium-light, vivid red. In OKLCH its lightness is 63%, its chroma 0.210 and its hue 356°. Its hue sits on the warm side of the wheel. The nearest named color is Neon Pink (#F72585), ΔE 0.040 away. Black text reads best on it, at 5.41:1.
| Hue family | Reds |
| Lightness | medium-light (63%) |
| Chroma | vivid (0.210) |
| Temperature | warm |
| Nearest name | Neon Pink (#F72585) |
| Black text | 5.41:1 |
| White text | 3.87:1 |
Values
| HEX | #E4408D |
| RGB | rgb(228, 64, 141) |
| HSL | hsl(332, 75%, 57%) |
| OKLCH | oklch(63.2% 0.21 356.3) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E4408D | 3.87:1 | AA large text | Lc -70.5 | Content text, not long reading |
| Black text on #E4408D | 5.41:1 | AA | Lc 39.1 | Non-text elements, placeholder text |
| #E4408D text on white | 3.87:1 | AA large text | Lc 65.0 | Content text, not long reading |
| #E4408D text on black | 5.41:1 | AA | Lc -36.7 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FEF2F6
oklch(97.2% 0.014 355)
-
Step 100
100
#FBE2EA
oklch(93.5% 0.029 356.3)
-
Step 200
200
#F9CADA
oklch(88.4% 0.057 355.9)
-
Step 300
300
#F6A5C2
oklch(80.9% 0.102 356.5)
-
Step 400
400
#EE70A3
oklch(70.8% 0.164 356.6)
-
Step 500
500 (this color)
#E4408D
oklch(63.2% 0.21 356.3)
-
Step 600
600
#CF0077
oklch(55.7% 0.228 356.3)
-
Step 700
700
#AF0064
oklch(49.1% 0.201 356.2)
-
Step 800
800
#910051
oklch(42.8% 0.175 356.7)
-
Step 900
900
#741343
oklch(37.6% 0.136 356.4)
-
Step 950
950
#450E27
oklch(27% 0.087 356.9)
#E4408D with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #606E8F | 0.235 |
| Deuteranopia (no green cones) | #8D8D89 | 0.212 |
| Tritanopia (no blue cones) | #F62D61 | 0.069 |
| Achromatopsia (no color) | #818181 | 0.212 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E4408D
#E4408D
oklch(63.2% 0.21 356.3)
- #00A087
#00A087
oklch(63.1% 0.118 176.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E4408D, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Neon Pink #F72585 ΔE 0.040
- Paradise Pink #EF476F ΔE 0.055
- Strong Pink #FF0789 ΔE 0.056
- Deep Pink #FF1493 ΔE 0.057
- Electric Pink #FF0490 ΔE 0.058
- Barbie Pink #FE46A5 ΔE 0.060
- Medium Pink #F36196 ΔE 0.066
- Rose #FF006E ΔE 0.067
Use #E4408D in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.