#E398F0
Closest named color: Plum (#DDA0DD). oklch(78.4% 0.145 321.5), rgb(227, 152, 240).
Aa
Black text reads best on this color (10.01:1).
About this color
#E398F0 is a light, vivid purple. In OKLCH its lightness is 78%, its chroma 0.145 and its hue 321°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Plum (#DDA0DD), ΔE 0.039 away. Black text reads best on it, at 10.01:1.
| Hue family | Purples |
| Lightness | light (78%) |
| Chroma | vivid (0.145) |
| Temperature | in between |
| Nearest name | Plum (#DDA0DD) |
| Black text | 10.01:1 |
| White text | 2.09:1 |
Values
| HEX | #E398F0 |
| RGB | rgb(227, 152, 240) |
| HSL | hsl(291, 75%, 77%) |
| OKLCH | oklch(78.4% 0.145 321.5) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E398F0 | 2.09:1 | Fails | Lc -45.4 | Large or bold text, headings |
| Black text on #E398F0 | 10.01:1 | AAA | Lc 63.1 | Content text, not long reading |
| #E398F0 text on white | 2.09:1 | Fails | Lc 40.8 | Non-text elements, placeholder text |
| #E398F0 text on black | 10.01:1 | AAA | Lc -61.4 | Content text, not long reading |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 300.
-
Step 50
50
#FCF1FD
oklch(97% 0.02 323.2)
-
Step 100
100
#F7E1FB
oklch(93.5% 0.042 321)
-
Step 200
200
#F2C8FA
oklch(88.4% 0.081 320.9)
-
Step 300
300 (this color)
#E398F0
oklch(78.4% 0.145 321.5)
-
Step 400
400
#DF62F5
oklch(70.6% 0.232 321.4)
-
Step 500
500
#D40EF0
oklch(63.1% 0.296 321.6)
-
Step 600
600
#B400CC
oklch(55.6% 0.265 321.7)
-
Step 700
700
#9800AD
oklch(49.1% 0.234 321.5)
-
Step 800
800
#7D008F
oklch(42.7% 0.203 321.4)
-
Step 900
900
#690078
oklch(37.6% 0.179 321.6)
-
Step 950
950
#3F0449
oklch(27% 0.122 321.1)
#E398F0 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #8EAEF3 | 0.127 |
| Deuteranopia (no green cones) | #A0B6ED | 0.117 |
| Tritanopia (no blue cones) | #E5A2B9 | 0.091 |
| Achromatopsia (no color) | #B3B3B3 | 0.146 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E398F0
#E398F0
oklch(78.4% 0.145 321.5)
- #81CF76
#81CF76
oklch(78.3% 0.144 141.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E398F0, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Plum #DDA0DD ΔE 0.039
- Lilac #CEA2FD ΔE 0.040
- Baby Purple #CA9BF7 ΔE 0.040
- Pastel Purple #CAA0FF ΔE 0.044
- Violet #EE82EE ΔE 0.049
- Lavender Pink #DD85D7 ΔE 0.051
- Pale Violet #CEAEFA ΔE 0.057
- Liliac #C48EFD ΔE 0.063
Use #E398F0 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.