#E396D9
Closest named color: Plum (#DDA0DD). oklch(77.1% 0.126 331.4), rgb(227, 150, 217).
Aa
Black text reads best on this color (9.63:1).
About this color
#E396D9 is a medium-light, moderately saturated purple. In OKLCH its lightness is 77%, its chroma 0.126 and its hue 331°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Plum (#DDA0DD), ΔE 0.024 away. Black text reads best on it, at 9.63:1.
| Hue family | Purples |
| Lightness | medium-light (77%) |
| Chroma | moderately saturated (0.126) |
| Temperature | in between |
| Nearest name | Plum (#DDA0DD) |
| Black text | 9.63:1 |
| White text | 2.18:1 |
Values
| HEX | #E396D9 |
| RGB | rgb(227, 150, 217) |
| HSL | hsl(308, 58%, 74%) |
| OKLCH | oklch(77.1% 0.126 331.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E396D9 | 2.18:1 | Fails | Lc -47.4 | Large or bold text, headings |
| Black text on #E396D9 | 9.63:1 | AAA | Lc 61.2 | Content text, not long reading |
| #E396D9 text on white | 2.18:1 | Fails | Lc 42.7 | Non-text elements, placeholder text |
| #E396D9 text on black | 9.63:1 | AAA | Lc -59.5 | Large or bold text, headings |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 300.
-
Step 50
50
#FDF2FB
oklch(97.2% 0.017 331.6)
-
Step 100
100
#F9E1F5
oklch(93.5% 0.037 331.3)
-
Step 200
200
#F5C9EE
oklch(88.5% 0.069 331.6)
-
Step 300
300 (this color)
#E396D9
oklch(77.1% 0.126 331.4)
-
Step 400
400
#E569D8
oklch(70.8% 0.201 331.6)
-
Step 500
500
#DA2ECE
oklch(63.2% 0.258 331.4)
-
Step 600
600
#BE00B3
oklch(55.6% 0.251 331.5)
-
Step 700
700
#A10098
oklch(49.2% 0.223 331.4)
-
Step 800
800
#85007D
oklch(42.8% 0.193 331.6)
-
Step 900
900
#6F0368
oklch(37.7% 0.168 331.7)
-
Step 950
950
#41093D
oklch(26.9% 0.106 331.3)
#E396D9 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #94A9DC | 0.121 |
| Deuteranopia (no green cones) | #A7B3D7 | 0.110 |
| Tritanopia (no blue cones) | #E99BAE | 0.068 |
| Achromatopsia (no color) | #B0B0B0 | 0.127 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E396D9
#E396D9
oklch(77.1% 0.126 331.4)
- #73CB8B
#73CB8B
oklch(77% 0.126 151.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E396D9, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Plum #DDA0DD ΔE 0.024
- Lavender Pink #DD85D7 ΔE 0.042
- Bubblegum Pink #FE83CC ΔE 0.057
- Baby Purple #CA9BF7 ΔE 0.057
- Lilac #CEA2FD ΔE 0.060
- Violet #EE82EE ΔE 0.062
- Pastel Purple #CAA0FF ΔE 0.065
- Pale Violet #CEAEFA ΔE 0.068
Use #E396D9 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.