#E394DF
Closest named color: Plum (#DDA0DD). oklch(77% 0.135 328.6), rgb(227, 148, 223).
Aa
Black text reads best on this color (9.56:1).
About this color
#E394DF is a medium-light, moderately saturated purple. In OKLCH its lightness is 77%, its chroma 0.135 and its hue 329°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Plum (#DDA0DD), ΔE 0.030 away. Black text reads best on it, at 9.56:1.
| Hue family | Purples |
| Lightness | medium-light (77%) |
| Chroma | moderately saturated (0.135) |
| Temperature | in between |
| Nearest name | Plum (#DDA0DD) |
| Black text | 9.56:1 |
| White text | 2.19:1 |
Values
| HEX | #E394DF |
| RGB | rgb(227, 148, 223) |
| HSL | hsl(303, 59%, 74%) |
| OKLCH | oklch(77% 0.135 328.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E394DF | 2.19:1 | Fails | Lc -47.7 | Large or bold text, headings |
| Black text on #E394DF | 9.56:1 | AAA | Lc 60.9 | Content text, not long reading |
| #E394DF text on white | 2.19:1 | Fails | Lc 43.0 | Non-text elements, placeholder text |
| #E394DF text on black | 9.56:1 | AAA | Lc -59.2 | Large or bold text, headings |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 300.
-
Step 50
50
#FDF1FC
oklch(97.1% 0.019 328.3)
-
Step 100
100
#F9E1F7
oklch(93.6% 0.039 328.5)
-
Step 200
200
#F5C8F2
oklch(88.4% 0.075 328.3)
-
Step 300
300 (this color)
#E394DF
oklch(77% 0.135 328.6)
-
Step 400
400
#E564E2
oklch(70.6% 0.216 328.5)
-
Step 500
500
#DA1FD9
oklch(63% 0.275 328.5)
-
Step 600
600
#BB00BB
oklch(55.6% 0.255 328.4)
-
Step 700
700
#9E009E
oklch(49.1% 0.226 328.4)
-
Step 800
800
#830082
oklch(42.7% 0.196 328.8)
-
Step 900
900
#6E006D
oklch(37.7% 0.173 328.8)
-
Step 950
950
#420641
oklch(27.1% 0.114 328.9)
#E394DF with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #90A8E2 | 0.126 |
| Deuteranopia (no green cones) | #A4B3DC | 0.116 |
| Tritanopia (no blue cones) | #E89AB0 | 0.075 |
| Achromatopsia (no color) | #AFAFAF | 0.136 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E394DF
#E394DF
oklch(77% 0.135 328.6)
- #72CC83
#72CC83
oklch(77% 0.135 148.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E394DF, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Plum #DDA0DD ΔE 0.030
- Lavender Pink #DD85D7 ΔE 0.037
- Baby Purple #CA9BF7 ΔE 0.051
- Violet #EE82EE ΔE 0.052
- Lilac #CEA2FD ΔE 0.055
- Bubblegum Pink #FE83CC ΔE 0.056
- Pastel Purple #CAA0FF ΔE 0.060
- Pale Violet #CEAEFA ΔE 0.068
Use #E394DF in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.