#E394DB
Closest named color: Plum (#DDA0DD). oklch(76.9% 0.131 330.4), rgb(227, 148, 219).
Aa
Black text reads best on this color (9.52:1).
About this color
#E394DB is a medium-light, moderately saturated purple. In OKLCH its lightness is 77%, its chroma 0.131 and its hue 330°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Plum (#DDA0DD), ΔE 0.029 away. Black text reads best on it, at 9.52:1.
| Hue family | Purples |
| Lightness | medium-light (77%) |
| Chroma | moderately saturated (0.131) |
| Temperature | in between |
| Nearest name | Plum (#DDA0DD) |
| Black text | 9.52:1 |
| White text | 2.20:1 |
Values
| HEX | #E394DB |
| RGB | rgb(227, 148, 219) |
| HSL | hsl(306, 59%, 74%) |
| OKLCH | oklch(76.9% 0.131 330.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E394DB | 2.20:1 | Fails | Lc -48.0 | Large or bold text, headings |
| Black text on #E394DB | 9.52:1 | AAA | Lc 60.7 | Content text, not long reading |
| #E394DB text on white | 2.20:1 | Fails | Lc 43.2 | Non-text elements, placeholder text |
| #E394DB text on black | 9.52:1 | AAA | Lc -59.0 | Large or bold text, headings |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 300.
-
Step 50
50
#FDF1FB
oklch(97% 0.018 331.1)
-
Step 100
100
#F9E1F6
oklch(93.5% 0.038 329.9)
-
Step 200
200
#F6C8F0
oklch(88.5% 0.073 330.6)
-
Step 300
300 (this color)
#E394DB
oklch(76.9% 0.131 330.4)
-
Step 400
400
#E666DD
oklch(70.8% 0.21 330.3)
-
Step 500
500
#DB25D3
oklch(63.1% 0.268 330.3)
-
Step 600
600
#BD00B6
oklch(55.6% 0.253 330.4)
-
Step 700
700
#A0009A
oklch(49.1% 0.224 330.4)
-
Step 800
800
#84007F
oklch(42.7% 0.194 330.4)
-
Step 900
900
#6F006B
oklch(37.7% 0.172 330.2)
-
Step 950
950
#42073F
oklch(27% 0.111 330.5)
#E394DB with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #91A8DE | 0.125 |
| Deuteranopia (no green cones) | #A5B2D8 | 0.114 |
| Tritanopia (no blue cones) | #E999AE | 0.071 |
| Achromatopsia (no color) | #AFAFAF | 0.132 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E394DB
#E394DB
oklch(76.9% 0.131 330.4)
- #70CB87
#70CB87
oklch(76.8% 0.131 150.5)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E394DB, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Plum #DDA0DD ΔE 0.029
- Lavender Pink #DD85D7 ΔE 0.037
- Baby Purple #CA9BF7 ΔE 0.055
- Bubblegum Pink #FE83CC ΔE 0.055
- Violet #EE82EE ΔE 0.056
- Lilac #CEA2FD ΔE 0.059
- Pastel Purple #CAA0FF ΔE 0.063
- Pale Violet #CEAEFA ΔE 0.070
Use #E394DB in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.