#E37D90
Closest named color: Dull Pink (#D5869D). oklch(70.7% 0.127 9), rgb(227, 125, 144).
Aa
Black text reads best on this color (7.60:1).
About this color
#E37D90 is a medium-light, moderately saturated red. In OKLCH its lightness is 71%, its chroma 0.127 and its hue 9°. Its hue sits on the warm side of the wheel. The nearest named color is Dull Pink (#D5869D), ΔE 0.031 away. Black text reads best on it, at 7.60:1.
| Hue family | Reds |
| Lightness | medium-light (71%) |
| Chroma | moderately saturated (0.127) |
| Temperature | warm |
| Nearest name | Dull Pink (#D5869D) |
| Black text | 7.60:1 |
| White text | 2.76:1 |
Values
| HEX | #E37D90 |
| RGB | rgb(227, 125, 144) |
| HSL | hsl(349, 65%, 69%) |
| OKLCH | oklch(70.7% 0.127 9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E37D90 | 2.76:1 | Fails | Lc -58.2 | Large or bold text, headings |
| Black text on #E37D90 | 7.60:1 | AAA | Lc 51.0 | Large or bold text, headings |
| #E37D90 text on white | 2.76:1 | Fails | Lc 53.0 | Large or bold text, headings |
| #E37D90 text on black | 7.60:1 | AAA | Lc -48.9 | Large or bold text, headings |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 400.
-
Step 50
50
#FCF3F4
oklch(97.1% 0.01 9.5)
-
Step 100
100
#F9E4E6
oklch(93.6% 0.023 11)
-
Step 200
200
#F4CED3
oklch(88.5% 0.043 9.1)
-
Step 300
300
#EFACB6
oklch(81% 0.08 9.1)
-
Step 400
400 (this color)
#E37D90
oklch(70.7% 0.127 9)
-
Step 500
500
#D85875
oklch(63.2% 0.162 9)
-
Step 600
600
#C3385D
oklch(55.7% 0.176 9.3)
-
Step 700
700
#A8284D
oklch(49.1% 0.165 8.9)
-
Step 800
800
#88243F
oklch(42.7% 0.135 9.1)
-
Step 900
900
#6E2436
oklch(37.8% 0.106 8.9)
-
Step 950
950
#41161F
oklch(27% 0.067 9.8)
#E37D90 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #8F9090 | 0.139 |
| Deuteranopia (no green cones) | #A9A38E | 0.128 |
| Tritanopia (no blue cones) | #F37384 | 0.033 |
| Achromatopsia (no color) | #9C9C9C | 0.128 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E37D90
#E37D90
oklch(70.7% 0.127 9)
- #00B9B0
#00B9B0
oklch(70.8% 0.123 188.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E37D90, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Dull Pink #D5869D ΔE 0.031
- Light Coral #F08080 ΔE 0.035
- Dusty Pink #D58A94 ΔE 0.035
- Pale Violet Red #DB7093 ΔE 0.037
- Muted Pink #D1768F ΔE 0.038
- Dusky Pink #CC7A8B ΔE 0.042
- Pig Pink #E78EA5 ΔE 0.043
- Rose Pink #F7879A ΔE 0.045
Use #E37D90 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.