#E37CC4
Closest named color: Lavender Pink (#DD85D7). oklch(72.3% 0.153 339.6), rgb(227, 124, 196).
Aa
Black text reads best on this color (7.94:1).
About this color
#E37CC4 is a medium-light, vivid pink. In OKLCH its lightness is 72%, its chroma 0.153 and its hue 340°. Its hue sits on the warm side of the wheel. The nearest named color is Lavender Pink (#DD85D7), ΔE 0.031 away. Black text reads best on it, at 7.94:1.
| Hue family | Pinks |
| Lightness | medium-light (72%) |
| Chroma | vivid (0.153) |
| Temperature | warm |
| Nearest name | Lavender Pink (#DD85D7) |
| Black text | 7.94:1 |
| White text | 2.64:1 |
Values
| HEX | #E37CC4 |
| RGB | rgb(227, 124, 196) |
| HSL | hsl(318, 65%, 69%) |
| OKLCH | oklch(72.3% 0.153 339.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E37CC4 | 2.64:1 | Fails | Lc -56.3 | Large or bold text, headings |
| Black text on #E37CC4 | 7.94:1 | AAA | Lc 52.9 | Large or bold text, headings |
| #E37CC4 text on white | 2.64:1 | Fails | Lc 51.1 | Large or bold text, headings |
| #E37CC4 text on black | 7.94:1 | AAA | Lc -50.8 | Large or bold text, headings |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 400.
-
Step 50
50
#FCF2F8
oklch(97.1% 0.013 340.5)
-
Step 100
100
#F7E3F0
oklch(93.6% 0.028 338.6)
-
Step 200
200
#F2CCE5
oklch(88.5% 0.054 338.8)
-
Step 300
300
#EBA9D5
oklch(81% 0.096 339.5)
-
Step 400
400 (this color)
#E37CC4
oklch(72.3% 0.153 339.6)
-
Step 500
500
#D14EAF
oklch(63% 0.196 339.3)
-
Step 600
600
#BD299A
oklch(55.7% 0.213 339.8)
-
Step 700
700
#A21884
oklch(49.1% 0.199 339.4)
-
Step 800
800
#84196B
oklch(42.7% 0.164 339.7)
-
Step 900
900
#6A1E57
oklch(37.7% 0.127 339.4)
-
Step 950
950
#3F1333
oklch(27.1% 0.081 339.8)
#E37CC4 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #8095C7 | 0.158 |
| Deuteranopia (no green cones) | #9BA5C1 | 0.144 |
| Tritanopia (no blue cones) | #ED7E97 | 0.070 |
| Achromatopsia (no color) | #9F9F9F | 0.155 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E37CC4
#E37CC4
oklch(72.3% 0.153 339.6)
- #2BC283
#2BC283
oklch(72.3% 0.153 159.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E37CC4, closest first.
No curated palette has a color within ΔE 0.04 of #E37CC4.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Lavender Pink #DD85D7 ΔE 0.031
- Orchid #DA70D6 ΔE 0.047
- Bubblegum Pink #FE83CC ΔE 0.052
- Bubblegum #FF6CB5 ΔE 0.055
- Pale Magenta #D767AD ΔE 0.056
- Hot Pink #FF69B4 ΔE 0.058
- Purply Pink #F075E6 ΔE 0.059
- Bubble Gum Pink #FF69AF ΔE 0.060
Use #E37CC4 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.