#E37BB4
Closest named color: Pale Violet Red (#DB7093). oklch(71.5% 0.144 347.3), rgb(227, 123, 180).
Aa
Black text reads best on this color (7.75:1).
About this color
#E37BB4 is a medium-light, vivid pink. In OKLCH its lightness is 72%, its chroma 0.144 and its hue 347°. Its hue sits on the warm side of the wheel. The nearest named color is Pale Violet Red (#DB7093), ΔE 0.050 away. Black text reads best on it, at 7.75:1.
| Hue family | Pinks |
| Lightness | medium-light (72%) |
| Chroma | vivid (0.144) |
| Temperature | warm |
| Nearest name | Pale Violet Red (#DB7093) |
| Black text | 7.75:1 |
| White text | 2.70:1 |
Values
| HEX | #E37BB4 |
| RGB | rgb(227, 123, 180) |
| HSL | hsl(327, 65%, 69%) |
| OKLCH | oklch(71.5% 0.144 347.3) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E37BB4 | 2.70:1 | Fails | Lc -57.3 | Large or bold text, headings |
| Black text on #E37BB4 | 7.75:1 | AAA | Lc 51.9 | Large or bold text, headings |
| #E37BB4 text on white | 2.70:1 | Fails | Lc 52.1 | Large or bold text, headings |
| #E37BB4 text on black | 7.75:1 | AAA | Lc -49.7 | Large or bold text, headings |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 400.
-
Step 50
50
#FCF2F7
oklch(97% 0.013 345.5)
-
Step 100
100
#F8E3ED
oklch(93.6% 0.026 347.1)
-
Step 200
200
#F3CCDF
oklch(88.4% 0.05 347.3)
-
Step 300
300
#EDA9CC
oklch(80.9% 0.091 347.1)
-
Step 400
400 (this color)
#E37BB4
oklch(71.5% 0.144 347.3)
-
Step 500
500
#D4519E
oklch(63.1% 0.183 347.3)
-
Step 600
600
#BF2D89
oklch(55.5% 0.201 347.1)
-
Step 700
700
#A51D74
oklch(49.1% 0.187 347.4)
-
Step 800
800
#861C5E
oklch(42.7% 0.155 347.6)
-
Step 900
900
#6C1F4D
oklch(37.7% 0.12 347.6)
-
Step 950
950
#40142D
oklch(27.1% 0.076 348.2)
#E37BB4 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #8492B6 | 0.154 |
| Deuteranopia (no green cones) | #9FA4B1 | 0.142 |
| Tritanopia (no blue cones) | #F07990 | 0.056 |
| Achromatopsia (no color) | #9D9D9D | 0.146 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E37BB4
#E37BB4
oklch(71.5% 0.144 347.3)
- #0DBF90
#0DBF90
oklch(71.5% 0.145 167.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E37BB4, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Pale Violet Red #DB7093 ΔE 0.050
- Pale Magenta #D767AD ΔE 0.051
- Lavender Pink #DD85D7 ΔE 0.051
- Dull Pink #D5869D ΔE 0.053
- Bubblegum #FF6CB5 ΔE 0.054
- Bubble Gum Pink #FF69AF ΔE 0.055
- Carnation Pink #FF7FA7 ΔE 0.056
- Hot Pink #FF69B4 ΔE 0.056
Use #E37BB4 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.