#E373BD
Closest named color: Pale Magenta (#D767AD). oklch(70.7% 0.163 341.9), rgb(227, 115, 189).
Aa
Black text reads best on this color (7.45:1).
About this color
#E373BD is a medium-light, vivid pink. In OKLCH its lightness is 71%, its chroma 0.163 and its hue 342°. Its hue sits on the warm side of the wheel. The nearest named color is Pale Magenta (#D767AD), ΔE 0.039 away. Black text reads best on it, at 7.45:1.
| Hue family | Pinks |
| Lightness | medium-light (71%) |
| Chroma | vivid (0.163) |
| Temperature | warm |
| Nearest name | Pale Magenta (#D767AD) |
| Black text | 7.45:1 |
| White text | 2.81:1 |
Values
| HEX | #E373BD |
| RGB | rgb(227, 115, 189) |
| HSL | hsl(320, 67%, 67%) |
| OKLCH | oklch(70.7% 0.163 341.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E373BD | 2.81:1 | Fails | Lc -59.0 | Large or bold text, headings |
| Black text on #E373BD | 7.45:1 | AAA | Lc 50.3 | Large or bold text, headings |
| #E373BD text on white | 2.81:1 | Fails | Lc 53.7 | Large or bold text, headings |
| #E373BD text on black | 7.45:1 | AAA | Lc -48.1 | Large or bold text, headings |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 400.
-
Step 50
50
#FCF2F8
oklch(97.1% 0.013 340.5)
-
Step 100
100
#F9E3EF
oklch(93.7% 0.029 343.6)
-
Step 200
200
#F5CBE4
oklch(88.5% 0.057 341.9)
-
Step 300
300
#EFA6D3
oklch(80.9% 0.103 342.1)
-
Step 400
400 (this color)
#E373BD
oklch(70.7% 0.163 341.9)
-
Step 500
500
#D847AC
oklch(63.2% 0.208 342.1)
-
Step 600
600
#C31998
oklch(55.7% 0.227 341.8)
-
Step 700
700
#A80281
oklch(49.2% 0.211 342.1)
-
Step 800
800
#880E69
oklch(42.7% 0.174 341.9)
-
Step 900
900
#6E1855
oklch(37.7% 0.136 342.3)
-
Step 950
950
#411132
oklch(27.1% 0.086 342.3)
#E373BD with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #7A8FC0 | 0.171 |
| Deuteranopia (no green cones) | #98A1BA | 0.156 |
| Tritanopia (no blue cones) | #EF7490 | 0.071 |
| Achromatopsia (no color) | #9A9A9A | 0.165 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E373BD
#E373BD
oklch(70.7% 0.163 341.9)
- #00BE82
#00BE82
oklch(70.8% 0.156 161.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E373BD, closest first.
No curated palette has a color within ΔE 0.04 of #E373BD.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Pale Magenta #D767AD ΔE 0.039
- Orchid #DA70D6 ΔE 0.044
- Lavender Pink #DD85D7 ΔE 0.047
- Bubblegum #FF6CB5 ΔE 0.050
- Hot Pink #FF69B4 ΔE 0.051
- Bubble Gum Pink #FF69AF ΔE 0.053
- Pale Violet Red #DB7093 ΔE 0.062
- Medium Pink #F36196 ΔE 0.062
Use #E373BD in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.