#E3697F

Closest named color: Pale Violet Red (#DB7093). oklch(67.3% 0.153 10.9), rgb(227, 105, 127).

Aa

Black text reads best on this color (6.59:1).

About this color

#E3697F is a medium-light, vivid red. In OKLCH its lightness is 67%, its chroma 0.153 and its hue 11°. Its hue sits on the warm side of the wheel. The nearest named color is Pale Violet Red (#DB7093), ΔE 0.030 away. Black text reads best on it, at 6.59:1.

Hue familyReds
Lightnessmedium-light (67%)
Chromavivid (0.153)
Temperaturewarm
Nearest namePale Violet Red (#DB7093)
Black text6.59:1
White text3.18:1

Values

HEX#E3697F
RGBrgb(227, 105, 127)
HSLhsl(349, 69%, 65%)
OKLCHoklch(67.3% 0.153 10.9)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #E3697F 3.18:1 AA large text Lc -63.9 Content text, not long reading
Black text on #E3697F 6.59:1 AA Lc 45.6 Large or bold text, headings
#E3697F text on white 3.18:1 AA large text Lc 58.5 Large or bold text, headings
#E3697F text on black 6.59:1 AA Lc -43.3 Non-text elements, placeholder text

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 400.

  1. Step 50

    50

    #FEF2F3

    oklch(97.1% 0.013 11.5)

  2. Step 100

    100

    #FCE3E5

    oklch(93.7% 0.028 12.1)

  3. Step 200

    200

    #FACBD0

    oklch(88.4% 0.054 11)

  4. Step 300

    300

    #F7A7B1

    oklch(80.9% 0.095 11.2)

  5. Step 400

    400 (this color)

    #E3697F

    oklch(67.3% 0.153 10.9)

  6. Step 500

    500

    #E5476C

    oklch(63.1% 0.194 10.9)

  7. Step 600

    600

    #D11854

    oklch(55.7% 0.212 11)

  8. Step 700

    700

    #B40045

    oklch(49.2% 0.197 10.8)

  9. Step 800

    800

    #920C38

    oklch(42.6% 0.163 11.1)

  10. Step 900

    900

    #751831

    oklch(37.6% 0.127 10.5)

  11. Step 950

    950

    #45111D

    oklch(27% 0.08 10.5)

Export this scale for Tailwind in the Tailwind colors tool

#E3697F with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#82817F0.167
Deuteranopia (no green cones)#A1997C0.154
Tritanopia (no blue cones)#F55A710.039
Achromatopsia (no color)#9090900.154

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #E3697F

    #E3697F

    oklch(67.3% 0.153 10.9)

  • #00ACA7

    #00ACA7

    oklch(67.2% 0.116 191.1)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #E3697F

    #E3697F

    oklch(67.3% 0.153 10.9)

  • #D36DB2

    #D36DB2

    oklch(67.4% 0.152 341)

  • #E27146

    #E27146

    oklch(67.3% 0.152 40.8)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #E3697F

    #E3697F

    oklch(67.3% 0.153 10.9)

  • #00B277

    #00B277

    oklch(67.4% 0.151 160.8)

  • #00A7CB

    #00A7CB

    oklch(67.4% 0.123 220.5)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #E3697F

    #E3697F

    oklch(67.3% 0.153 10.9)

  • #74A838

    #74A838

    oklch(67.2% 0.152 130.9)

  • #439AF0

    #439AF0

    oklch(67.3% 0.152 250.9)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #E3697F

    #E3697F

    oklch(67.3% 0.153 10.9)

  • #AA9800

    #AA9800

    oklch(67.5% 0.141 100.9)

  • #00ACA7

    #00ACA7

    oklch(67.2% 0.116 191.1)

  • #8788F1

    #8788F1

    oklch(67.3% 0.153 281.1)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E3697F, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #E3697F in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.