#E3697C
Closest named color: Pale Violet Red (#DB7093). oklch(67.2% 0.152 12.4), rgb(227, 105, 124).
Aa
Black text reads best on this color (6.57:1).
About this color
#E3697C is a medium-light, vivid red. In OKLCH its lightness is 67%, its chroma 0.152 and its hue 12°. Its hue sits on the warm side of the wheel. The nearest named color is Pale Violet Red (#DB7093), ΔE 0.033 away. Black text reads best on it, at 6.57:1.
| Hue family | Reds |
| Lightness | medium-light (67%) |
| Chroma | vivid (0.152) |
| Temperature | warm |
| Nearest name | Pale Violet Red (#DB7093) |
| Black text | 6.57:1 |
| White text | 3.19:1 |
Values
| HEX | #E3697C |
| RGB | rgb(227, 105, 124) |
| HSL | hsl(351, 69%, 65%) |
| OKLCH | oklch(67.2% 0.152 12.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E3697C | 3.19:1 | AA large text | Lc -64.0 | Content text, not long reading |
| Black text on #E3697C | 6.57:1 | AA | Lc 45.5 | Large or bold text, headings |
| #E3697C text on white | 3.19:1 | AA large text | Lc 58.6 | Large or bold text, headings |
| #E3697C text on black | 6.57:1 | AA | Lc -43.2 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 400.
-
Step 50
50
#FEF2F3
oklch(97.1% 0.013 11.5)
-
Step 100
100
#FCE3E5
oklch(93.7% 0.028 12.1)
-
Step 200
200
#FACCCF
oklch(88.6% 0.052 13.8)
-
Step 300
300
#F7A7B0
oklch(80.8% 0.095 12)
-
Step 400
400 (this color)
#E3697C
oklch(67.2% 0.152 12.4)
-
Step 500
500
#E64768
oklch(63.1% 0.195 12.7)
-
Step 600
600
#D11850
oklch(55.6% 0.212 12.5)
-
Step 700
700
#B40041
oklch(49.1% 0.196 12.4)
-
Step 800
800
#920D36
oklch(42.6% 0.163 12.2)
-
Step 900
900
#76182F
oklch(37.7% 0.128 12.1)
-
Step 950
950
#45111B
oklch(26.9% 0.08 12.9)
#E3697C with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #82817C | 0.167 |
| Deuteranopia (no green cones) | #A19979 | 0.154 |
| Tritanopia (no blue cones) | #F65970 | 0.040 |
| Achromatopsia (no color) | #909090 | 0.154 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E3697C
#E3697C
oklch(67.2% 0.152 12.4)
- #00ACA9
#00ACA9
oklch(67.3% 0.115 192.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E3697C, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Pale Violet Red #DB7093 ΔE 0.033
- Muted Pink #D1768F ΔE 0.042
- Rosy Pink #F6688E ΔE 0.043
- Dusky Pink #CC7A8B ΔE 0.050
- Medium Pink #F36196 ΔE 0.052
- Warm Pink #FB5581 ΔE 0.053
- Pastel Red #DB5856 ΔE 0.055
- Old Pink #C77986 ΔE 0.055
Use #E3697C in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.