#E3696F

Closest named color: Pastel Red (#DB5856). oklch(66.9% 0.152 19.1), rgb(227, 105, 111).

Aa

Black text reads best on this color (6.51:1).

About this color

#E3696F is a medium-light, vivid red. In OKLCH its lightness is 67%, its chroma 0.152 and its hue 19°. Its hue sits on the warm side of the wheel. The nearest named color is Pastel Red (#DB5856), ΔE 0.044 away. Black text reads best on it, at 6.51:1.

Hue familyReds
Lightnessmedium-light (67%)
Chromavivid (0.152)
Temperaturewarm
Nearest namePastel Red (#DB5856)
Black text6.51:1
White text3.22:1

Values

HEX#E3696F
RGBrgb(227, 105, 111)
HSLhsl(357, 69%, 65%)
OKLCHoklch(66.9% 0.152 19.1)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #E3696F 3.22:1 AA large text Lc -64.3 Content text, not long reading
Black text on #E3696F 6.51:1 AA Lc 45.2 Large or bold text, headings
#E3696F text on white 3.22:1 AA large text Lc 58.9 Large or bold text, headings
#E3696F text on black 6.51:1 AA Lc -42.8 Non-text elements, placeholder text

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 400.

  1. Step 50

    50

    #FEF2F2

    oklch(97.1% 0.013 17.4)

  2. Step 100

    100

    #FCE3E3

    oklch(93.6% 0.028 17.7)

  3. Step 200

    200

    #FACCCB

    oklch(88.5% 0.052 19.6)

  4. Step 300

    300

    #F8A8A8

    oklch(80.9% 0.095 19.3)

  5. Step 400

    400 (this color)

    #E3696F

    oklch(66.9% 0.152 19.1)

  6. Step 500

    500

    #E74858

    oklch(63.1% 0.195 19.2)

  7. Step 600

    600

    #D21A3E

    oklch(55.5% 0.211 19.1)

  8. Step 700

    700

    #B60130

    oklch(49.2% 0.197 19.2)

  9. Step 800

    800

    #930E29

    oklch(42.6% 0.162 18.8)

  10. Step 900

    900

    #761925

    oklch(37.6% 0.126 19.1)

  11. Step 950

    950

    #461116

    oklch(27% 0.081 19.1)

Export this scale for Tailwind in the Tailwind colors tool

#E3696F with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#85806F0.163
Deuteranopia (no green cones)#A3996C0.152
Tritanopia (no blue cones)#F6576C0.043
Achromatopsia (no color)#8F8F8F0.153

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #E3696F

    #E3696F

    oklch(66.9% 0.152 19.1)

  • #00AAAF

    #00AAAF

    oklch(67% 0.114 198.5)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #E3696F

    #E3696F

    oklch(66.9% 0.152 19.1)

  • #D76AA4

    #D76AA4

    oklch(67% 0.151 348.8)

  • #DD7433

    #DD7433

    oklch(66.9% 0.152 49.1)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #E3696F

    #E3696F

    oklch(66.9% 0.152 19.1)

  • #00AF87

    #00AF87

    oklch(67% 0.134 169)

  • #00A3D5

    #00A3D5

    oklch(66.9% 0.132 229)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #E3696F

    #E3696F

    oklch(66.9% 0.152 19.1)

  • #60AB4A

    #60AB4A

    oklch(67.1% 0.152 139.1)

  • #5994F1

    #5994F1

    oklch(66.9% 0.152 259.2)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #E3696F

    #E3696F

    oklch(66.9% 0.152 19.1)

  • #9D9B00

    #9D9B00

    oklch(66.9% 0.145 108.8)

  • #00AAAF

    #00AAAF

    oklch(67% 0.114 198.5)

  • #9483EC

    #9483EC

    oklch(67.1% 0.152 289.1)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E3696F, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #E3696F in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.