#E35F77
Closest named color: Paradise Pink (#EF476F). oklch(65.8% 0.165 11.7), rgb(227, 95, 119).
Aa
Black text reads best on this color (6.16:1).
About this color
#E35F77 is a medium-light, vivid red. In OKLCH its lightness is 66%, its chroma 0.165 and its hue 12°. Its hue sits on the warm side of the wheel. The nearest named color is Paradise Pink (#EF476F), ΔE 0.041 away. Black text reads best on it, at 6.16:1.
| Hue family | Reds |
| Lightness | medium-light (66%) |
| Chroma | vivid (0.165) |
| Temperature | warm |
| Nearest name | Paradise Pink (#EF476F) |
| Black text | 6.16:1 |
| White text | 3.40:1 |
Values
| HEX | #E35F77 |
| RGB | rgb(227, 95, 119) |
| HSL | hsl(349, 70%, 63%) |
| OKLCH | oklch(65.8% 0.165 11.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E35F77 | 3.40:1 | AA large text | Lc -66.3 | Content text, not long reading |
| Black text on #E35F77 | 6.16:1 | AA | Lc 43.2 | Non-text elements, placeholder text |
| #E35F77 text on white | 3.40:1 | AA large text | Lc 60.8 | Content text, not long reading |
| #E35F77 text on black | 6.16:1 | AA | Lc -40.9 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FDF3F3
oklch(97.2% 0.011 17.3)
-
Step 100
100
#F9E4E6
oklch(93.6% 0.023 11)
-
Step 200
200
#F5CED1
oklch(88.5% 0.044 12.8)
-
Step 300
300
#F0ABB3
oklch(80.9% 0.082 11.4)
-
Step 400
400
#E57C8C
oklch(70.7% 0.13 11.3)
-
Step 500
500 (this color)
#E35F77
oklch(65.8% 0.165 11.7)
-
Step 600
600
#C53657
oklch(55.6% 0.179 11.9)
-
Step 700
700
#A92648
oklch(49% 0.167 11.3)
-
Step 800
800
#8A223B
oklch(42.7% 0.139 11.5)
-
Step 900
900
#6F2332
oklch(37.7% 0.108 12.1)
-
Step 950
950
#41161E
oklch(27% 0.067 11.3)
#E35F77 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #7B7A77 | 0.182 |
| Deuteranopia (no green cones) | #9D9574 | 0.167 |
| Tritanopia (no blue cones) | #F64D68 | 0.042 |
| Achromatopsia (no color) | #8B8B8B | 0.166 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E35F77
#E35F77
oklch(65.8% 0.165 11.7)
- #00A7A3
#00A7A3
oklch(65.8% 0.113 191.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E35F77, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Paradise Pink #EF476F ΔE 0.041
- Pale Violet Red #DB7093 ΔE 0.044
- Pastel Red #DB5856 ΔE 0.045
- Warm Pink #FB5581 ΔE 0.048
- Rosy Pink #F6688E ΔE 0.049
- Medium Pink #F36196 ΔE 0.052
- Muted Pink #D1768F ΔE 0.055
- Indian Red #CD5C5C ΔE 0.055
Use #E35F77 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.