#E35E90
Closest named color: Medium Pink (#F36196). oklch(66.4% 0.172 359.4), rgb(227, 94, 144).
Aa
Black text reads best on this color (6.26:1).
About this color
#E35E90 is a medium-light, vivid red. In OKLCH its lightness is 66%, its chroma 0.172 and its hue 359°. Its hue sits on the warm side of the wheel. The nearest named color is Medium Pink (#F36196), ΔE 0.032 away. Black text reads best on it, at 6.26:1.
| Hue family | Reds |
| Lightness | medium-light (66%) |
| Chroma | vivid (0.172) |
| Temperature | warm |
| Nearest name | Medium Pink (#F36196) |
| Black text | 6.26:1 |
| White text | 3.34:1 |
Values
| HEX | #E35E90 |
| RGB | rgb(227, 94, 144) |
| HSL | hsl(337, 70%, 63%) |
| OKLCH | oklch(66.4% 0.172 359.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E35E90 | 3.34:1 | AA large text | Lc -65.7 | Content text, not long reading |
| Black text on #E35E90 | 6.26:1 | AA | Lc 43.8 | Non-text elements, placeholder text |
| #E35E90 text on white | 3.34:1 | AA large text | Lc 60.2 | Content text, not long reading |
| #E35E90 text on black | 6.26:1 | AA | Lc -41.5 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FCF2F5
oklch(97% 0.011 357)
-
Step 100
100
#F9E4E9
oklch(93.7% 0.024 1.3)
-
Step 200
200
#F5CDD8
oklch(88.6% 0.047 359.7)
-
Step 300
300
#EFAABF
oklch(80.9% 0.085 359.3)
-
Step 400
400
#E37A9E
oklch(70.7% 0.135 359.3)
-
Step 500
500 (this color)
#E35E90
oklch(66.4% 0.172 359.4)
-
Step 600
600
#C33270
oklch(55.7% 0.187 359.5)
-
Step 700
700
#A8235E
oklch(49.2% 0.174 359.4)
-
Step 800
800
#88204D
oklch(42.7% 0.144 359.1)
-
Step 900
900
#6E2140
oklch(37.7% 0.113 359.3)
-
Step 950
950
#411525
oklch(27.1% 0.071 0.3)
#E35E90 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #757D91 | 0.190 |
| Deuteranopia (no green cones) | #98968D | 0.174 |
| Tritanopia (no blue cones) | #F45271 | 0.051 |
| Achromatopsia (no color) | #8C8C8C | 0.173 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E35E90
#E35E90
oklch(66.4% 0.172 359.4)
- #00AB95
#00AB95
oklch(66.4% 0.121 179.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E35E90, closest first.
No curated palette has a color within ΔE 0.04 of #E35E90.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Medium Pink #F36196 ΔE 0.032
- Pale Violet Red #DB7093 ΔE 0.037
- Rosy Pink #F6688E ΔE 0.044
- Pale Magenta #D767AD ΔE 0.046
- Warm Pink #FB5581 ΔE 0.047
- Paradise Pink #EF476F ΔE 0.052
- Muted Pink #D1768F ΔE 0.057
- Barbie Pink #FE46A5 ΔE 0.068
Use #E35E90 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.