#E35990
Closest named color: Medium Pink (#F36196). oklch(65.7% 0.179 358.4), rgb(227, 89, 144).
Aa
Black text reads best on this color (6.09:1).
About this color
#E35990 is a medium-light, vivid red. In OKLCH its lightness is 66%, its chroma 0.179 and its hue 358°. Its hue sits on the warm side of the wheel. The nearest named color is Medium Pink (#F36196), ΔE 0.036 away. Black text reads best on it, at 6.09:1.
| Hue family | Reds |
| Lightness | medium-light (66%) |
| Chroma | vivid (0.179) |
| Temperature | warm |
| Nearest name | Medium Pink (#F36196) |
| Black text | 6.09:1 |
| White text | 3.44:1 |
Values
| HEX | #E35990 |
| RGB | rgb(227, 89, 144) |
| HSL | hsl(336, 71%, 62%) |
| OKLCH | oklch(65.7% 0.179 358.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E35990 | 3.44:1 | AA large text | Lc -66.7 | Content text, not long reading |
| Black text on #E35990 | 6.09:1 | AA | Lc 42.9 | Non-text elements, placeholder text |
| #E35990 text on white | 3.44:1 | AA large text | Lc 61.2 | Content text, not long reading |
| #E35990 text on black | 6.09:1 | AA | Lc -40.5 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FDF2F5
oklch(97.1% 0.012 358.8)
-
Step 100
100
#F9E3E9
oklch(93.5% 0.025 359.2)
-
Step 200
200
#F5CCD9
oklch(88.4% 0.049 357.1)
-
Step 300
300
#F0A9C0
oklch(80.9% 0.088 358.2)
-
Step 400
400
#E5789F
oklch(70.6% 0.141 358.6)
-
Step 500
500 (this color)
#E35990
oklch(65.7% 0.179 358.4)
-
Step 600
600
#C52D72
oklch(55.6% 0.194 358.4)
-
Step 700
700
#A91D5F
oklch(49% 0.18 358.5)
-
Step 800
800
#8A1C4E
oklch(42.8% 0.15 358.5)
-
Step 900
900
#6F1F41
oklch(37.7% 0.117 358.3)
-
Step 950
950
#411426
oklch(27% 0.073 358.3)
#E35990 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #717A92 | 0.198 |
| Deuteranopia (no green cones) | #96948D | 0.180 |
| Tritanopia (no blue cones) | #F44D6F | 0.053 |
| Achromatopsia (no color) | #8A8A8A | 0.180 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E35990
#E35990
oklch(65.7% 0.179 358.4)
- #00A992
#00A992
oklch(65.8% 0.121 178.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E35990, closest first.
No curated palette has a color within ΔE 0.04 of #E35990.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Medium Pink #F36196 ΔE 0.036
- Pale Violet Red #DB7093 ΔE 0.046
- Pale Magenta #D767AD ΔE 0.047
- Warm Pink #FB5581 ΔE 0.049
- Paradise Pink #EF476F ΔE 0.050
- Rosy Pink #F6688E ΔE 0.051
- Barbie Pink #FE46A5 ΔE 0.064
- Muted Pink #D1768F ΔE 0.065
Use #E35990 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.