#E35474
Closest named color: Paradise Pink (#EF476F). oklch(64.4% 0.178 10.1), rgb(227, 84, 116).
Aa
Black text reads best on this color (5.78:1).
About this color
#E35474 is a medium-light, vivid red. In OKLCH its lightness is 64%, its chroma 0.178 and its hue 10°. Its hue sits on the warm side of the wheel. The nearest named color is Paradise Pink (#EF476F), ΔE 0.026 away. Black text reads best on it, at 5.78:1.
| Hue family | Reds |
| Lightness | medium-light (64%) |
| Chroma | vivid (0.178) |
| Temperature | warm |
| Nearest name | Paradise Pink (#EF476F) |
| Black text | 5.78:1 |
| White text | 3.62:1 |
Values
| HEX | #E35474 |
| RGB | rgb(227, 84, 116) |
| HSL | hsl(347, 72%, 61%) |
| OKLCH | oklch(64.4% 0.178 10.1) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E35474 | 3.62:1 | AA large text | Lc -68.5 | Content text, not long reading |
| Black text on #E35474 | 5.78:1 | AA | Lc 41.1 | Non-text elements, placeholder text |
| #E35474 text on white | 3.62:1 | AA large text | Lc 63.0 | Content text, not long reading |
| #E35474 text on black | 5.78:1 | AA | Lc -38.7 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FDF2F4
oklch(97% 0.012 4.7)
-
Step 100
100
#FAE3E6
oklch(93.5% 0.026 8.6)
-
Step 200
200
#F7CDD2
oklch(88.6% 0.048 10)
-
Step 300
300
#F3A9B4
oklch(80.9% 0.088 9.4)
-
Step 400
400
#E9788C
oklch(70.6% 0.14 10.2)
-
Step 500
500 (this color)
#E35474
oklch(64.4% 0.178 10.1)
-
Step 600
600
#CA2B59
oklch(55.6% 0.194 10)
-
Step 700
700
#AE1B49
oklch(49.1% 0.18 10)
-
Step 800
800
#8D1B3C
oklch(42.7% 0.149 9.9)
-
Step 900
900
#721F33
oklch(37.8% 0.116 10.4)
-
Step 950
950
#43141E
oklch(27.1% 0.073 10.5)
#E35474 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #747475 | 0.197 |
| Deuteranopia (no green cones) | #999171 | 0.181 |
| Tritanopia (no blue cones) | #F73E60 | 0.046 |
| Achromatopsia (no color) | #868686 | 0.180 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E35474
#E35474
oklch(64.4% 0.178 10.1)
- #00A29C
#00A29C
oklch(64.3% 0.111 190.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E35474, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Paradise Pink #EF476F ΔE 0.026
- Pastel Red #DB5856 ΔE 0.046
- Warm Pink #FB5581 ΔE 0.048
- Pale Red #D9544D ΔE 0.055
- Indian Red #CD5C5C ΔE 0.056
- Watermelon #FD4659 ΔE 0.056
- Medium Pink #F36196 ΔE 0.057
- Pale Violet Red #DB7093 ΔE 0.059
Use #E35474 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.