#E34D64
Closest named color: Paradise Pink (#EF476F). oklch(63.2% 0.185 15.3), rgb(227, 77, 100).
Aa
Black text reads best on this color (5.51:1).
About this color
#E34D64 is a medium-light, vivid red. In OKLCH its lightness is 63%, its chroma 0.185 and its hue 15°. Its hue sits on the warm side of the wheel. The nearest named color is Paradise Pink (#EF476F), ΔE 0.028 away. Black text reads best on it, at 5.51:1.
| Hue family | Reds |
| Lightness | medium-light (63%) |
| Chroma | vivid (0.185) |
| Temperature | warm |
| Nearest name | Paradise Pink (#EF476F) |
| Black text | 5.51:1 |
| White text | 3.81:1 |
Values
| HEX | #E34D64 |
| RGB | rgb(227, 77, 100) |
| HSL | hsl(351, 73%, 60%) |
| OKLCH | oklch(63.2% 0.185 15.3) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E34D64 | 3.81:1 | AA large text | Lc -70.1 | Content text, not long reading |
| Black text on #E34D64 | 5.51:1 | AA | Lc 39.5 | Non-text elements, placeholder text |
| #E34D64 text on white | 3.81:1 | AA large text | Lc 64.6 | Content text, not long reading |
| #E34D64 text on black | 5.51:1 | AA | Lc -37.1 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FEF2F3
oklch(97.1% 0.013 11.5)
-
Step 100
100
#FBE3E4
oklch(93.6% 0.026 14.7)
-
Step 200
200
#F9CCCE
oklch(88.5% 0.051 15.2)
-
Step 300
300
#F5A9AD
oklch(80.9% 0.09 15.8)
-
Step 400
400
#EC7783
oklch(70.7% 0.144 15.1)
-
Step 500
500 (this color)
#E34D64
oklch(63.2% 0.185 15.3)
-
Step 600
600
#CE254B
oklch(55.6% 0.201 15.3)
-
Step 700
700
#B2123C
oklch(49.2% 0.188 15.4)
-
Step 800
800
#901632
oklch(42.7% 0.155 15.2)
-
Step 900
900
#741C2C
oklch(37.7% 0.121 15)
-
Step 950
950
#44131A
oklch(27% 0.075 15.3)
#E34D64 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #726F64 | 0.204 |
| Deuteranopia (no green cones) | #998E60 | 0.187 |
| Tritanopia (no blue cones) | #F82E56 | 0.047 |
| Achromatopsia (no color) | #838383 | 0.187 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E34D64
#E34D64
oklch(63.2% 0.185 15.3)
- #009E9E
#009E9E
oklch(63.3% 0.108 194.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E34D64, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Paradise Pink #EF476F ΔE 0.028
- Pastel Red #DB5856 ΔE 0.033
- Imperial Red #E63946 ΔE 0.038
- Pale Red #D9544D ΔE 0.039
- Faded Red #D3494E ΔE 0.042
- Indian Red #CD5C5C ΔE 0.049
- Dark Coral #CF524E ΔE 0.049
- Watermelon #FD4659 ΔE 0.049
Use #E34D64 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.