#E34D49
Closest named color: Pale Red (#D9544D). oklch(62.7% 0.187 25.6), rgb(227, 77, 73).
Aa
Black text reads best on this color (5.42:1).
About this color
#E34D49 is a medium-light, vivid red. In OKLCH its lightness is 63%, its chroma 0.187 and its hue 26°. Its hue sits on the warm side of the wheel. The nearest named color is Pale Red (#D9544D), ΔE 0.020 away. Black text reads best on it, at 5.42:1.
| Hue family | Reds |
| Lightness | medium-light (63%) |
| Chroma | vivid (0.187) |
| Temperature | warm |
| Nearest name | Pale Red (#D9544D) |
| Black text | 5.42:1 |
| White text | 3.87:1 |
Values
| HEX | #E34D49 |
| RGB | rgb(227, 77, 73) |
| HSL | hsl(2, 73%, 59%) |
| OKLCH | oklch(62.7% 0.187 25.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E34D49 | 3.87:1 | AA large text | Lc -70.6 | Content text, not long reading |
| Black text on #E34D49 | 5.42:1 | AA | Lc 39.0 | Non-text elements, placeholder text |
| #E34D49 text on white | 3.87:1 | AA large text | Lc 65.1 | Content text, not long reading |
| #E34D49 text on black | 5.42:1 | AA | Lc -36.5 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FEF3F1
oklch(97.2% 0.012 29.9)
-
Step 100
100
#FBE4E1
oklch(93.7% 0.026 26.5)
-
Step 200
200
#F9CDC8
oklch(88.5% 0.05 25.7)
-
Step 300
300
#F6AAA2
oklch(80.9% 0.091 25.9)
-
Step 400
400
#EE7870
oklch(70.7% 0.147 25.5)
-
Step 500
500 (this color)
#E34D49
oklch(62.7% 0.187 25.6)
-
Step 600
600
#D0272C
oklch(55.6% 0.203 25.8)
-
Step 700
700
#B3141F
oklch(49% 0.189 25.6)
-
Step 800
800
#92171C
oklch(42.7% 0.157 25.5)
-
Step 900
900
#751D1D
oklch(37.7% 0.122 25.2)
-
Step 950
950
#451311
oklch(27% 0.077 26)
#E34D49 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #766D47 | 0.200 |
| Deuteranopia (no green cones) | #9C8D45 | 0.182 |
| Tritanopia (no blue cones) | #F9254D | 0.057 |
| Achromatopsia (no color) | #818181 | 0.188 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E34D49
#E34D49
oklch(62.7% 0.187 25.6)
- #009AA8
#009AA8
oklch(62.7% 0.107 206.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E34D49, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Pale Red #D9544D ΔE 0.020
- Pastel Red #DB5856 ΔE 0.022
- Imperial Red #E63946 ΔE 0.028
- Faded Red #D3494E ΔE 0.034
- Dark Coral #CF524E ΔE 0.037
- Indian Red #CD5C5C ΔE 0.045
- Red Pantone #EF233C ΔE 0.048
- Orangey Red #FA4224 ΔE 0.049
Use #E34D49 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.