#E2739B

Closest named color: Pale Violet Red (#DB7093). oklch(69.4% 0.144 358.7), rgb(226, 115, 155).

Aa

Black text reads best on this color (7.15:1).

About this color

#E2739B is a medium-light, vivid pink. In OKLCH its lightness is 69%, its chroma 0.144 and its hue 359°. Its hue sits on the warm side of the wheel. The nearest named color is Pale Violet Red (#DB7093), ΔE 0.018 away. Black text reads best on it, at 7.15:1.

Hue familyPinks
Lightnessmedium-light (69%)
Chromavivid (0.144)
Temperaturewarm
Nearest namePale Violet Red (#DB7093)
Black text7.15:1
White text2.93:1

Values

HEX#E2739B
RGBrgb(226, 115, 155)
HSLhsl(338, 66%, 67%)
OKLCHoklch(69.4% 0.144 358.7)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #E2739B 2.93:1 Fails Lc -60.7 Content text, not long reading
Black text on #E2739B 7.15:1 AAA Lc 48.7 Large or bold text, headings
#E2739B text on white 2.93:1 Fails Lc 55.4 Large or bold text, headings
#E2739B text on black 7.15:1 AAA Lc -46.4 Large or bold text, headings

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 400.

  1. Step 50

    50

    #FDF2F5

    oklch(97.1% 0.012 358.8)

  2. Step 100

    100

    #FAE3E9

    oklch(93.6% 0.026 359.9)

  3. Step 200

    200

    #F6CCD8

    oklch(88.5% 0.05 359.1)

  4. Step 300

    300

    #F1A9BF

    oklch(81% 0.089 359.3)

  5. Step 400

    400 (this color)

    #E2739B

    oklch(69.4% 0.144 358.7)

  6. Step 500

    500

    #DC4E88

    oklch(63.2% 0.184 358.6)

  7. Step 600

    600

    #C72871

    oklch(55.6% 0.2 358.8)

  8. Step 700

    700

    #AB185F

    oklch(49.1% 0.185 358.6)

  9. Step 800

    800

    #8B194E

    oklch(42.7% 0.154 358.4)

  10. Step 900

    900

    #701D40

    oklch(37.6% 0.12 359)

  11. Step 950

    950

    #421326

    oklch(27% 0.076 358.4)

Export this scale for Tailwind in the Tailwind colors tool

#E2739B with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#848A9C0.157
Deuteranopia (no green cones)#A09E980.145
Tritanopia (no blue cones)#F16B820.042
Achromatopsia (no color)#9797970.145

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #E2739B

    #E2739B

    oklch(69.4% 0.144 358.7)

  • #00B69E

    #00B69E

    oklch(69.5% 0.127 178.8)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #E2739B

    #E2739B

    oklch(69.4% 0.144 358.7)

  • #CC7AC8

    #CC7AC8

    oklch(69.4% 0.143 328.7)

  • #E87668

    #E87668

    oklch(69.4% 0.144 28.5)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #E2739B

    #E2739B

    oklch(69.4% 0.144 358.7)

  • #53B569

    #53B569

    oklch(69.5% 0.144 148.8)

  • #00B0C4

    #00B0C4

    oklch(69.3% 0.12 209.1)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #E2739B

    #E2739B

    oklch(69.4% 0.144 358.7)

  • #94A82F

    #94A82F

    oklch(69.3% 0.144 118.5)

  • #29A7EB

    #29A7EB

    oklch(69.4% 0.144 238.8)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #E2739B

    #E2739B

    oklch(69.4% 0.144 358.7)

  • #C09600

    #C09600

    oklch(69.3% 0.142 88.6)

  • #00B69E

    #00B69E

    oklch(69.5% 0.127 178.8)

  • #7897F6

    #7897F6

    oklch(69.5% 0.144 268.8)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E2739B, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #E2739B in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.