#E2738B
Closest named color: Pale Violet Red (#DB7093). oklch(68.9% 0.139 7.7), rgb(226, 115, 139).
Aa
Black text reads best on this color (7.05:1).
About this color
#E2738B is a medium-light, moderately saturated pink. In OKLCH its lightness is 69%, its chroma 0.139 and its hue 8°. Its hue sits on the warm side of the wheel. The nearest named color is Pale Violet Red (#DB7093), ΔE 0.021 away. Black text reads best on it, at 7.05:1.
| Hue family | Pinks |
| Lightness | medium-light (69%) |
| Chroma | moderately saturated (0.139) |
| Temperature | warm |
| Nearest name | Pale Violet Red (#DB7093) |
| Black text | 7.05:1 |
| White text | 2.97:1 |
Values
| HEX | #E2738B |
| RGB | rgb(226, 115, 139) |
| HSL | hsl(347, 66%, 67%) |
| OKLCH | oklch(68.9% 0.139 7.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E2738B | 2.97:1 | Fails | Lc -61.3 | Content text, not long reading |
| Black text on #E2738B | 7.05:1 | AAA | Lc 48.1 | Large or bold text, headings |
| #E2738B text on white | 2.97:1 | Fails | Lc 55.9 | Large or bold text, headings |
| #E2738B text on black | 7.05:1 | AAA | Lc -45.9 | Large or bold text, headings |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 400.
-
Step 50
50
#FDF2F4
oklch(97% 0.012 4.7)
-
Step 100
100
#FAE3E7
oklch(93.6% 0.026 5.7)
-
Step 200
200
#F7CDD3
oklch(88.6% 0.048 8.4)
-
Step 300
300
#F2A9B6
oklch(80.8% 0.087 7.5)
-
Step 400
400 (this color)
#E2738B
oklch(68.9% 0.139 7.7)
-
Step 500
500
#DE5075
oklch(63.2% 0.178 7.9)
-
Step 600
600
#C92C5E
oklch(55.7% 0.193 7.8)
-
Step 700
700
#AD1B4D
oklch(49.1% 0.18 7.9)
-
Step 800
800
#8D1B40
oklch(42.8% 0.15 7.6)
-
Step 900
900
#711F36
oklch(37.7% 0.116 7.8)
-
Step 950
950
#431420
oklch(27.1% 0.073 7.7)
#E2738B with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #87888C | 0.153 |
| Deuteranopia (no green cones) | #A39E89 | 0.142 |
| Tritanopia (no blue cones) | #F3687C | 0.036 |
| Achromatopsia (no color) | #969696 | 0.140 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E2738B
#E2738B
oklch(68.9% 0.139 7.7)
- #00B3A9
#00B3A9
oklch(69.1% 0.12 187.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E2738B, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Pale Violet Red #DB7093 ΔE 0.021
- Muted Pink #D1768F ΔE 0.030
- Dusky Pink #CC7A8B ΔE 0.040
- Rosy Pink #F6688E ΔE 0.040
- Dull Pink #D5869D ΔE 0.045
- Light Coral #F08080 ΔE 0.048
- Old Pink #C77986 ΔE 0.049
- Medium Pink #F36196 ΔE 0.050
Use #E2738B in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.