#E264AD
Closest named color: Pale Magenta (#D767AD). oklch(68% 0.176 346.9), rgb(226, 100, 173).
Aa
Black text reads best on this color (6.66:1).
About this color
#E264AD is a medium-light, vivid red. In OKLCH its lightness is 68%, its chroma 0.176 and its hue 347°. Its hue sits on the warm side of the wheel. The nearest named color is Pale Magenta (#D767AD), ΔE 0.020 away. Black text reads best on it, at 6.66:1.
| Hue family | Reds |
| Lightness | medium-light (68%) |
| Chroma | vivid (0.176) |
| Temperature | warm |
| Nearest name | Pale Magenta (#D767AD) |
| Black text | 6.66:1 |
| White text | 3.15:1 |
Values
| HEX | #E264AD |
| RGB | rgb(226, 100, 173) |
| HSL | hsl(325, 68%, 64%) |
| OKLCH | oklch(68% 0.176 346.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E264AD | 3.15:1 | AA large text | Lc -63.4 | Content text, not long reading |
| Black text on #E264AD | 6.66:1 | AA | Lc 46.0 | Large or bold text, headings |
| #E264AD text on white | 3.15:1 | AA large text | Lc 58.0 | Large or bold text, headings |
| #E264AD text on black | 6.66:1 | AA | Lc -43.7 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 400.
-
Step 50
50
#FEF2F7
oklch(97.2% 0.014 350.1)
-
Step 100
100
#FBE2EE
oklch(93.6% 0.031 347.1)
-
Step 200
200
#F9C9E1
oklch(88.5% 0.062 346.9)
-
Step 300
300
#F5A3CE
oklch(80.8% 0.11 347.1)
-
Step 400
400 (this color)
#E264AD
oklch(68% 0.176 346.9)
-
Step 500
500
#E13AA3
oklch(63% 0.224 347)
-
Step 600
600
#CA008D
oklch(55.7% 0.235 347.1)
-
Step 700
700
#AB0077
oklch(49.2% 0.207 347)
-
Step 800
800
#8D0062
oklch(42.7% 0.18 346.7)
-
Step 900
900
#730E50
oklch(37.6% 0.147 347)
-
Step 950
950
#440D2F
oklch(27% 0.092 347.1)
#E264AD with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #7183AF | 0.190 |
| Deuteranopia (no green cones) | #9399AA | 0.172 |
| Tritanopia (no blue cones) | #F06181 | 0.069 |
| Achromatopsia (no color) | #919191 | 0.177 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E264AD
#E264AD
oklch(68% 0.176 346.9)
- #00B386
#00B386
oklch(68% 0.139 167)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E264AD, closest first.
No curated palette has a color within ΔE 0.04 of #E264AD.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Pale Magenta #D767AD ΔE 0.020
- Medium Pink #F36196 ΔE 0.046
- Pale Violet Red #DB7093 ΔE 0.053
- Bubble Gum Pink #FF69AF ΔE 0.056
- Hot Pink #FF69B4 ΔE 0.056
- Bubblegum #FF6CB5 ΔE 0.058
- Orchid #DA70D6 ΔE 0.061
- Barbie Pink #FE46A5 ΔE 0.062
Use #E264AD in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.