#E25A73
Closest named color: Paradise Pink (#EF476F). oklch(64.9% 0.17 12), rgb(226, 90, 115).
Aa
Black text reads best on this color (5.94:1).
About this color
#E25A73 is a medium-light, vivid red. In OKLCH its lightness is 65%, its chroma 0.170 and its hue 12°. Its hue sits on the warm side of the wheel. The nearest named color is Paradise Pink (#EF476F), ΔE 0.034 away. Black text reads best on it, at 5.94:1.
| Hue family | Reds |
| Lightness | medium-light (65%) |
| Chroma | vivid (0.170) |
| Temperature | warm |
| Nearest name | Paradise Pink (#EF476F) |
| Black text | 5.94:1 |
| White text | 3.53:1 |
Values
| HEX | #E25A73 |
| RGB | rgb(226, 90, 115) |
| HSL | hsl(349, 70%, 62%) |
| OKLCH | oklch(64.9% 0.17 12) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E25A73 | 3.53:1 | AA large text | Lc -67.6 | Content text, not long reading |
| Black text on #E25A73 | 5.94:1 | AA | Lc 41.9 | Non-text elements, placeholder text |
| #E25A73 text on white | 3.53:1 | AA large text | Lc 62.1 | Content text, not long reading |
| #E25A73 text on black | 5.94:1 | AA | Lc -39.5 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FDF3F3
oklch(97.2% 0.011 17.3)
-
Step 100
100
#F9E4E5
oklch(93.6% 0.023 14.3)
-
Step 200
200
#F6CDD1
oklch(88.4% 0.047 11.4)
-
Step 300
300
#F1ABB2
oklch(80.9% 0.083 12.5)
-
Step 400
400
#E67B8A
oklch(70.6% 0.133 12.2)
-
Step 500
500 (this color)
#E25A73
oklch(64.9% 0.17 12)
-
Step 600
600
#C73256
oklch(55.6% 0.185 11.9)
-
Step 700
700
#AB2346
oklch(49.1% 0.171 12.1)
-
Step 800
800
#8B203A
oklch(42.7% 0.142 11.8)
-
Step 900
900
#702132
oklch(37.7% 0.111 11.5)
-
Step 950
950
#42151D
oklch(27% 0.07 12.3)
#E25A73 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #787773 | 0.187 |
| Deuteranopia (no green cones) | #9B9370 | 0.173 |
| Tritanopia (no blue cones) | #F54664 | 0.042 |
| Achromatopsia (no color) | #888888 | 0.171 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E25A73
#E25A73
oklch(64.9% 0.17 12)
- #00A4A0
#00A4A0
oklch(64.9% 0.112 191.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E25A73, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Paradise Pink #EF476F ΔE 0.034
- Pastel Red #DB5856 ΔE 0.040
- Warm Pink #FB5581 ΔE 0.050
- Indian Red #CD5C5C ΔE 0.051
- Pale Red #D9544D ΔE 0.051
- Pale Violet Red #DB7093 ΔE 0.052
- Rosy Pink #F6688E ΔE 0.057
- Watermelon #FD4659 ΔE 0.057
Use #E25A73 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.