#E24DA0

Closest named color: Pale Magenta (#D767AD). oklch(64.8% 0.201 349.8), rgb(226, 77, 160).

Aa

Black text reads best on this color (5.80:1).

About this color

#E24DA0 is a medium-light, vivid red. In OKLCH its lightness is 65%, its chroma 0.201 and its hue 350°. Its hue sits on the warm side of the wheel. The nearest named color is Pale Magenta (#D767AD), ΔE 0.048 away. Black text reads best on it, at 5.80:1.

Hue familyReds
Lightnessmedium-light (65%)
Chromavivid (0.201)
Temperaturewarm
Nearest namePale Magenta (#D767AD)
Black text5.80:1
White text3.61:1

Values

HEX#E24DA0
RGBrgb(226, 77, 160)
HSLhsl(327, 72%, 59%)
OKLCHoklch(64.8% 0.201 349.8)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #E24DA0 3.61:1 AA large text Lc -68.3 Content text, not long reading
Black text on #E24DA0 5.80:1 AA Lc 41.3 Non-text elements, placeholder text
#E24DA0 text on white 3.61:1 AA large text Lc 62.8 Content text, not long reading
#E24DA0 text on black 5.80:1 AA Lc -38.9 Non-text elements, placeholder text

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.

  1. Step 50

    50

    #FDF2F7

    oklch(97.1% 0.013 347.9)

  2. Step 100

    100

    #FAE3EC

    oklch(93.7% 0.028 352)

  3. Step 200

    200

    #F6CBDE

    oklch(88.4% 0.054 349.9)

  4. Step 300

    300

    #F1A7CA

    oklch(80.9% 0.097 349.6)

  5. Step 400

    400

    #E773AF

    oklch(70.7% 0.158 349.6)

  6. Step 500

    500 (this color)

    #E24DA0

    oklch(64.8% 0.201 349.8)

  7. Step 600

    600

    #C71B85

    oklch(55.6% 0.218 349.9)

  8. Step 700

    700

    #AB0471

    oklch(49% 0.203 349.6)

  9. Step 800

    800

    #8B0F5C

    oklch(42.7% 0.168 349.7)

  10. Step 900

    900

    #70194B

    oklch(37.7% 0.13 350)

  11. Step 950

    950

    #42112C

    oklch(27% 0.082 350)

Export this scale for Tailwind in the Tailwind colors tool

#E24DA0 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#6276A20.222
Deuteranopia (no green cones)#8C909C0.198
Tritanopia (no blue cones)#F246700.075
Achromatopsia (no color)#8686860.203

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #E24DA0

    #E24DA0

    oklch(64.8% 0.201 349.8)

  • #00A782

    #00A782

    oklch(64.8% 0.129 169.8)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #E24DA0

    #E24DA0

    oklch(64.8% 0.201 349.8)

  • #C25CD9

    #C25CD9

    oklch(64.8% 0.202 319.9)

  • #F04A5A

    #F04A5A

    oklch(64.8% 0.201 19.6)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #E24DA0

    #E24DA0

    oklch(64.8% 0.201 349.8)

  • #3BAA13

    #3BAA13

    oklch(64.9% 0.201 139.8)

  • #00A2A9

    #00A2A9

    oklch(64.7% 0.11 200.2)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #E24DA0

    #E24DA0

    oklch(64.8% 0.201 349.8)

  • #959500

    #959500

    oklch(64.8% 0.141 109.8)

  • #009CCD

    #009CCD

    oklch(64.8% 0.129 229.5)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #E24DA0

    #E24DA0

    oklch(64.8% 0.201 349.8)

  • #B98300

    #B98300

    oklch(64.7% 0.134 79.5)

  • #00A782

    #00A782

    oklch(64.8% 0.129 169.8)

  • #428AFF

    #428AFF

    oklch(64.8% 0.189 259.7)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E24DA0, closest first.

No curated palette has a color within ΔE 0.04 of #E24DA0.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #E24DA0 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.