#E24D89
Closest named color: Paradise Pink (#EF476F). oklch(64% 0.191 359.3), rgb(226, 77, 137).
Aa
Black text reads best on this color (5.65:1).
About this color
#E24D89 is a medium-light, vivid red. In OKLCH its lightness is 64%, its chroma 0.191 and its hue 359°. Its hue sits on the warm side of the wheel. The nearest named color is Paradise Pink (#EF476F), ΔE 0.043 away. Black text reads best on it, at 5.65:1.
| Hue family | Reds |
| Lightness | medium-light (64%) |
| Chroma | vivid (0.191) |
| Temperature | warm |
| Nearest name | Paradise Pink (#EF476F) |
| Black text | 5.65:1 |
| White text | 3.71:1 |
Values
| HEX | #E24D89 |
| RGB | rgb(226, 77, 137) |
| HSL | hsl(336, 72%, 59%) |
| OKLCH | oklch(64% 0.191 359.3) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E24D89 | 3.71:1 | AA large text | Lc -69.2 | Content text, not long reading |
| Black text on #E24D89 | 5.65:1 | AA | Lc 40.3 | Non-text elements, placeholder text |
| #E24D89 text on white | 3.71:1 | AA large text | Lc 63.7 | Content text, not long reading |
| #E24D89 text on black | 5.65:1 | AA | Lc -37.9 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FDF2F5
oklch(97.1% 0.012 358.8)
-
Step 100
100
#FAE3E9
oklch(93.6% 0.026 359.9)
-
Step 200
200
#F7CCD8
oklch(88.6% 0.051 359.6)
-
Step 300
300
#F3A7BF
oklch(80.8% 0.094 358.9)
-
Step 400
400
#E9759E
oklch(70.7% 0.149 359.2)
-
Step 500
500 (this color)
#E24D89
oklch(64% 0.191 359.3)
-
Step 600
600
#CA2170
oklch(55.6% 0.208 359.3)
-
Step 700
700
#AE0D5E
oklch(49.1% 0.193 359.1)
-
Step 800
800
#8D134D
oklch(42.7% 0.16 358.9)
-
Step 900
900
#721B40
oklch(37.8% 0.125 359.2)
-
Step 950
950
#431225
oklch(27% 0.078 359.8)
#E24D89 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #69738B | 0.214 |
| Deuteranopia (no green cones) | #928F86 | 0.192 |
| Tritanopia (no blue cones) | #F43D65 | 0.058 |
| Achromatopsia (no color) | #858585 | 0.193 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E24D89
#E24D89
oklch(64% 0.191 359.3)
- #00A38E
#00A38E
oklch(64.1% 0.117 179.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E24D89, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Paradise Pink #EF476F ΔE 0.043
- Medium Pink #F36196 ΔE 0.052
- Neon Pink #F72585 ΔE 0.053
- Warm Pink #FB5581 ΔE 0.056
- Pale Magenta #D767AD ΔE 0.062
- Dark Pink #CB416B ΔE 0.063
- Pale Violet Red #DB7093 ΔE 0.065
- Barbie Pink #FE46A5 ΔE 0.066
Use #E24D89 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.