#E24A98
Closest named color: Neon Pink (#F72585). oklch(64.2% 0.201 352.6), rgb(226, 74, 152).
Aa
Black text reads best on this color (5.66:1).
About this color
#E24A98 is a medium-light, vivid red. In OKLCH its lightness is 64%, its chroma 0.201 and its hue 353°. Its hue sits on the warm side of the wheel. The nearest named color is Neon Pink (#F72585), ΔE 0.053 away. Black text reads best on it, at 5.66:1.
| Hue family | Reds |
| Lightness | medium-light (64%) |
| Chroma | vivid (0.201) |
| Temperature | warm |
| Nearest name | Neon Pink (#F72585) |
| Black text | 5.66:1 |
| White text | 3.70:1 |
Values
| HEX | #E24A98 |
| RGB | rgb(226, 74, 152) |
| HSL | hsl(329, 72%, 59%) |
| OKLCH | oklch(64.2% 0.201 352.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E24A98 | 3.70:1 | AA large text | Lc -69.1 | Content text, not long reading |
| Black text on #E24A98 | 5.66:1 | AA | Lc 40.5 | Non-text elements, placeholder text |
| #E24A98 text on white | 3.70:1 | AA large text | Lc 63.6 | Content text, not long reading |
| #E24A98 text on black | 5.66:1 | AA | Lc -38.1 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FDF2F6
oklch(97.1% 0.013 353.1)
-
Step 100
100
#FAE3EB
oklch(93.7% 0.027 354.5)
-
Step 200
200
#F7CBDC
oklch(88.5% 0.054 353.1)
-
Step 300
300
#F3A6C6
oklch(80.9% 0.099 352.9)
-
Step 400
400
#E973AA
oklch(70.8% 0.157 352.6)
-
Step 500
500 (this color)
#E24A98
oklch(64.2% 0.201 352.6)
-
Step 600
600
#C9187F
oklch(55.6% 0.218 352.6)
-
Step 700
700
#AD006B
oklch(49% 0.203 352.6)
-
Step 800
800
#8D0D57
oklch(42.7% 0.168 352.9)
-
Step 900
900
#711848
oklch(37.6% 0.131 352.5)
-
Step 950
950
#43102A
oklch(27% 0.084 352.8)
#E24A98 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #63739A | 0.223 |
| Deuteranopia (no green cones) | #8D8F94 | 0.200 |
| Tritanopia (no blue cones) | #F33F6B | 0.071 |
| Achromatopsia (no color) | #858585 | 0.203 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E24A98
#E24A98
oklch(64.2% 0.201 352.6)
- #00A585
#00A585
oklch(64.3% 0.124 172.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E24A98, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Neon Pink #F72585 ΔE 0.053
- Barbie Pink #FE46A5 ΔE 0.055
- Pale Magenta #D767AD ΔE 0.055
- Medium Pink #F36196 ΔE 0.059
- Deep Pink #FF1493 ΔE 0.064
- Paradise Pink #EF476F ΔE 0.065
- Electric Pink #FF0490 ΔE 0.067
- Strong Pink #FF0789 ΔE 0.067
Use #E24A98 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.