#E24989
Closest named color: Paradise Pink (#EF476F). oklch(63.6% 0.196 358.7), rgb(226, 73, 137).
Aa
Black text reads best on this color (5.54:1).
About this color
#E24989 is a medium-light, vivid red. In OKLCH its lightness is 64%, its chroma 0.196 and its hue 359°. Its hue sits on the warm side of the wheel. The nearest named color is Paradise Pink (#EF476F), ΔE 0.045 away. Black text reads best on it, at 5.54:1.
| Hue family | Reds |
| Lightness | medium-light (64%) |
| Chroma | vivid (0.196) |
| Temperature | warm |
| Nearest name | Paradise Pink (#EF476F) |
| Black text | 5.54:1 |
| White text | 3.78:1 |
Values
| HEX | #E24989 |
| RGB | rgb(226, 73, 137) |
| HSL | hsl(335, 73%, 59%) |
| OKLCH | oklch(63.6% 0.196 358.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E24989 | 3.78:1 | AA large text | Lc -69.8 | Content text, not long reading |
| Black text on #E24989 | 5.54:1 | AA | Lc 39.7 | Non-text elements, placeholder text |
| #E24989 text on white | 3.78:1 | AA large text | Lc 64.3 | Content text, not long reading |
| #E24989 text on black | 5.54:1 | AA | Lc -37.3 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FDF2F5
oklch(97.1% 0.012 358.8)
-
Step 100
100
#FBE3E9
oklch(93.7% 0.027 0.7)
-
Step 200
200
#F8CBD8
oklch(88.5% 0.053 359)
-
Step 300
300
#F4A7BF
oklch(80.9% 0.095 359.2)
-
Step 400
400
#EA739F
oklch(70.6% 0.154 358.4)
-
Step 500
500 (this color)
#E24989
oklch(63.6% 0.196 358.7)
-
Step 600
600
#CB1B71
oklch(55.6% 0.213 358.7)
-
Step 700
700
#AF035F
oklch(49% 0.198 358.5)
-
Step 800
800
#8E0F4D
oklch(42.6% 0.163 358.8)
-
Step 900
900
#731940
oklch(37.8% 0.128 359.2)
-
Step 950
950
#441126
oklch(27.1% 0.081 358.7)
#E24989 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #67718B | 0.218 |
| Deuteranopia (no green cones) | #908E85 | 0.199 |
| Tritanopia (no blue cones) | #F43863 | 0.060 |
| Achromatopsia (no color) | #838383 | 0.198 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E24989
#E24989
oklch(63.6% 0.196 358.7)
- #00A18C
#00A18C
oklch(63.5% 0.116 179.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E24989, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Paradise Pink #EF476F ΔE 0.045
- Neon Pink #F72585 ΔE 0.049
- Medium Pink #F36196 ΔE 0.057
- Warm Pink #FB5581 ΔE 0.059
- Dark Pink #CB416B ΔE 0.062
- Barbie Pink #FE46A5 ΔE 0.065
- Pale Magenta #D767AD ΔE 0.066
- Strong Pink #FF0789 ΔE 0.067
Use #E24989 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.