#E0768A
Closest named color: Pale Violet Red (#DB7093). oklch(69.1% 0.133 9.2), rgb(224, 118, 138).
Aa
Black text reads best on this color (7.12:1).
About this color
#E0768A is a medium-light, moderately saturated red. In OKLCH its lightness is 69%, its chroma 0.133 and its hue 9°. Its hue sits on the warm side of the wheel. The nearest named color is Pale Violet Red (#DB7093), ΔE 0.025 away. Black text reads best on it, at 7.12:1.
| Hue family | Reds |
| Lightness | medium-light (69%) |
| Chroma | moderately saturated (0.133) |
| Temperature | warm |
| Nearest name | Pale Violet Red (#DB7093) |
| Black text | 7.12:1 |
| White text | 2.94:1 |
Values
| HEX | #E0768A |
| RGB | rgb(224, 118, 138) |
| HSL | hsl(349, 63%, 67%) |
| OKLCH | oklch(69.1% 0.133 9.2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E0768A | 2.94:1 | Fails | Lc -60.9 | Content text, not long reading |
| Black text on #E0768A | 7.12:1 | AAA | Lc 48.5 | Large or bold text, headings |
| #E0768A text on white | 2.94:1 | Fails | Lc 55.6 | Large or bold text, headings |
| #E0768A text on black | 7.12:1 | AAA | Lc -46.2 | Large or bold text, headings |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 400.
-
Step 50
50
#FDF3F4
oklch(97.2% 0.011 10.3)
-
Step 100
100
#F9E4E6
oklch(93.6% 0.023 11)
-
Step 200
200
#F6CDD3
oklch(88.5% 0.047 8.2)
-
Step 300
300
#F0ABB5
oklch(80.9% 0.082 9.5)
-
Step 400
400 (this color)
#E0768A
oklch(69.1% 0.133 9.2)
-
Step 500
500
#DB5473
oklch(63.1% 0.17 9.4)
-
Step 600
600
#C6325C
oklch(55.6% 0.185 9.1)
-
Step 700
700
#AA234C
oklch(49% 0.171 8.9)
-
Step 800
800
#8A203E
oklch(42.6% 0.141 9.1)
-
Step 900
900
#6F2135
oklch(37.6% 0.111 8.8)
-
Step 950
950
#42151F
oklch(27.1% 0.07 9.4)
#E0768A with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #898A8A | 0.146 |
| Deuteranopia (no green cones) | #A49E88 | 0.134 |
| Tritanopia (no blue cones) | #F16B7D | 0.035 |
| Achromatopsia (no color) | #969696 | 0.134 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E0768A
#E0768A
oklch(69.1% 0.133 9.2)
- #00B3AB
#00B3AB
oklch(69.1% 0.12 189.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E0768A, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Pale Violet Red #DB7093 ΔE 0.025
- Muted Pink #D1768F ΔE 0.027
- Dusky Pink #CC7A8B ΔE 0.035
- Dull Pink #D5869D ΔE 0.040
- Light Coral #F08080 ΔE 0.044
- Old Pink #C77986 ΔE 0.044
- Old Rose #C87F89 ΔE 0.044
- Dusty Pink #D58A94 ΔE 0.046
Use #E0768A in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.