#E074BA
Closest named color: Pale Magenta (#D767AD). oklch(70.4% 0.157 342.4), rgb(224, 116, 186).
Aa
Black text reads best on this color (7.37:1).
About this color
#E074BA is a medium-light, vivid pink. In OKLCH its lightness is 70%, its chroma 0.157 and its hue 342°. Its hue sits on the warm side of the wheel. The nearest named color is Pale Magenta (#D767AD), ΔE 0.035 away. Black text reads best on it, at 7.37:1.
| Hue family | Pinks |
| Lightness | medium-light (70%) |
| Chroma | vivid (0.157) |
| Temperature | warm |
| Nearest name | Pale Magenta (#D767AD) |
| Black text | 7.37:1 |
| White text | 2.84:1 |
Values
| HEX | #E074BA |
| RGB | rgb(224, 116, 186) |
| HSL | hsl(321, 64%, 67%) |
| OKLCH | oklch(70.4% 0.157 342.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E074BA | 2.84:1 | Fails | Lc -59.4 | Large or bold text, headings |
| Black text on #E074BA | 7.37:1 | AAA | Lc 49.9 | Large or bold text, headings |
| #E074BA text on white | 2.84:1 | Fails | Lc 54.2 | Large or bold text, headings |
| #E074BA text on black | 7.37:1 | AAA | Lc -47.7 | Large or bold text, headings |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 400.
-
Step 50
50
#FCF2F8
oklch(97.1% 0.013 340.5)
-
Step 100
100
#F8E3EF
oklch(93.6% 0.028 342.3)
-
Step 200
200
#F4CCE3
oklch(88.6% 0.054 342.8)
-
Step 300
300
#EDA7D2
oklch(80.8% 0.099 342.1)
-
Step 400
400 (this color)
#E074BA
oklch(70.4% 0.157 342.4)
-
Step 500
500
#D64BAA
oklch(63.2% 0.2 342.5)
-
Step 600
600
#C12295
oklch(55.6% 0.218 342.6)
-
Step 700
700
#A6107F
oklch(49.1% 0.203 342.5)
-
Step 800
800
#871467
oklch(42.7% 0.168 342.7)
-
Step 900
900
#6D1B54
oklch(37.8% 0.131 342.7)
-
Step 950
950
#401231
oklch(27% 0.082 342.8)
#E074BA with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #7B8EBC | 0.165 |
| Deuteranopia (no green cones) | #98A0B7 | 0.150 |
| Tritanopia (no blue cones) | #EB758F | 0.067 |
| Achromatopsia (no color) | #999999 | 0.158 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E074BA
#E074BA
oklch(70.4% 0.157 342.4)
- #00BC82
#00BC82
oklch(70.3% 0.153 162.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E074BA, closest first.
No curated palette has a color within ΔE 0.04 of #E074BA.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Pale Magenta #D767AD ΔE 0.035
- Orchid #DA70D6 ΔE 0.047
- Lavender Pink #DD85D7 ΔE 0.049
- Bubblegum #FF6CB5 ΔE 0.055
- Hot Pink #FF69B4 ΔE 0.056
- Pale Violet Red #DB7093 ΔE 0.057
- Bubble Gum Pink #FF69AF ΔE 0.057
- Medium Pink #F36196 ΔE 0.062
Use #E074BA in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.