#E0738E

Closest named color: Pale Violet Red (#DB7093). oklch(68.8% 0.138 5.7), rgb(224, 115, 142).

Aa

Black text reads best on this color (7.01:1).

About this color

#E0738E is a medium-light, moderately saturated pink. In OKLCH its lightness is 69%, its chroma 0.138 and its hue 6°. Its hue sits on the warm side of the wheel. The nearest named color is Pale Violet Red (#DB7093), ΔE 0.015 away. Black text reads best on it, at 7.01:1.

Hue familyPinks
Lightnessmedium-light (69%)
Chromamoderately saturated (0.138)
Temperaturewarm
Nearest namePale Violet Red (#DB7093)
Black text7.01:1
White text2.99:1

Values

HEX#E0738E
RGBrgb(224, 115, 142)
HSLhsl(345, 64%, 66%)
OKLCHoklch(68.8% 0.138 5.7)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #E0738E 2.99:1 Fails Lc -61.5 Content text, not long reading
Black text on #E0738E 7.01:1 AAA Lc 47.8 Large or bold text, headings
#E0738E text on white 2.99:1 Fails Lc 56.2 Large or bold text, headings
#E0738E text on black 7.01:1 AAA Lc -45.6 Large or bold text, headings

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 400.

  1. Step 50

    50

    #FDF2F4

    oklch(97% 0.012 4.7)

  2. Step 100

    100

    #FAE3E7

    oklch(93.6% 0.026 5.7)

  3. Step 200

    200

    #F6CDD4

    oklch(88.5% 0.047 6.5)

  4. Step 300

    300

    #F1AAB8

    oklch(80.9% 0.085 6.1)

  5. Step 400

    400 (this color)

    #E0738E

    oklch(68.8% 0.138 5.7)

  6. Step 500

    500

    #DC517A

    oklch(63.1% 0.176 5.5)

  7. Step 600

    600

    #C72E63

    oklch(55.6% 0.191 5.6)

  8. Step 700

    700

    #AC1E52

    oklch(49.2% 0.178 5.7)

  9. Step 800

    800

    #8B1D43

    oklch(42.7% 0.147 5.7)

  10. Step 900

    900

    #701F39

    oklch(37.6% 0.115 5.1)

  11. Step 950

    950

    #421421

    oklch(27% 0.072 5.9)

Export this scale for Tailwind in the Tailwind colors tool

#E0738E with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#86888F0.151
Deuteranopia (no green cones)#A29D8C0.139
Tritanopia (no blue cones)#F0697D0.036
Achromatopsia (no color)#9595950.139

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #E0738E

    #E0738E

    oklch(68.8% 0.138 5.7)

  • #00B2A5

    #00B2A5

    oklch(68.7% 0.121 185.7)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #E0738E

    #E0738E

    oklch(68.8% 0.138 5.7)

  • #CE77BB

    #CE77BB

    oklch(68.6% 0.138 335.6)

  • #E2785D

    #E2785D

    oklch(68.7% 0.138 35.3)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #E0738E

    #E0738E

    oklch(68.8% 0.138 5.7)

  • #43B375

    #43B375

    oklch(68.7% 0.137 155.6)

  • #00ADCA

    #00ADCA

    oklch(68.8% 0.122 215.4)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #E0738E

    #E0738E

    oklch(68.8% 0.138 5.7)

  • #86A941

    #86A941

    oklch(68.7% 0.138 125.6)

  • #46A1EA

    #46A1EA

    oklch(68.7% 0.138 246)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #E0738E

    #E0738E

    oklch(68.8% 0.138 5.7)

  • #B59912

    #B59912

    oklch(68.8% 0.138 95.5)

  • #00B2A5

    #00B2A5

    oklch(68.7% 0.121 185.7)

  • #8392EF

    #8392EF

    oklch(68.8% 0.138 275.3)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E0738E, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #E0738E in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.