#E072BD
Closest named color: Pale Magenta (#D767AD). oklch(70.2% 0.162 340.8), rgb(224, 114, 189).
Aa
Black text reads best on this color (7.31:1).
About this color
#E072BD is a medium-light, vivid pink. In OKLCH its lightness is 70%, its chroma 0.162 and its hue 341°. Its hue sits on the warm side of the wheel. The nearest named color is Pale Magenta (#D767AD), ΔE 0.034 away. Black text reads best on it, at 7.31:1.
| Hue family | Pinks |
| Lightness | medium-light (70%) |
| Chroma | vivid (0.162) |
| Temperature | warm |
| Nearest name | Pale Magenta (#D767AD) |
| Black text | 7.31:1 |
| White text | 2.87:1 |
Values
| HEX | #E072BD |
| RGB | rgb(224, 114, 189) |
| HSL | hsl(319, 64%, 66%) |
| OKLCH | oklch(70.2% 0.162 340.8) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E072BD | 2.87:1 | Fails | Lc -59.8 | Large or bold text, headings |
| Black text on #E072BD | 7.31:1 | AAA | Lc 49.5 | Large or bold text, headings |
| #E072BD text on white | 2.87:1 | Fails | Lc 54.5 | Large or bold text, headings |
| #E072BD text on black | 7.31:1 | AAA | Lc -47.3 | Large or bold text, headings |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 400.
-
Step 50
50
#FCF2F8
oklch(97.1% 0.013 340.5)
-
Step 100
100
#F8E3F0
oklch(93.6% 0.028 340)
-
Step 200
200
#F4CBE4
oklch(88.4% 0.056 341.2)
-
Step 300
300
#EEA7D4
oklch(81% 0.101 341.2)
-
Step 400
400 (this color)
#E072BD
oklch(70.2% 0.162 340.8)
-
Step 500
500
#D648AE
oklch(63.1% 0.207 340.9)
-
Step 600
600
#C11C9A
oklch(55.6% 0.226 340.6)
-
Step 700
700
#A60683
oklch(49% 0.209 340.8)
-
Step 800
800
#87106B
oklch(42.7% 0.174 340.6)
-
Step 900
900
#6D1957
oklch(37.7% 0.136 340.6)
-
Step 950
950
#401133
oklch(27% 0.086 340.4)
#E072BD with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #788DC0 | 0.169 |
| Deuteranopia (no green cones) | #959FBA | 0.154 |
| Tritanopia (no blue cones) | #EB748F | 0.073 |
| Achromatopsia (no color) | #989898 | 0.164 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E072BD
#E072BD
oklch(70.2% 0.162 340.8)
- #00BC7E
#00BC7E
oklch(70.2% 0.157 160.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E072BD, closest first.
No curated palette has a color within ΔE 0.04 of #E072BD.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Pale Magenta #D767AD ΔE 0.034
- Orchid #DA70D6 ΔE 0.041
- Lavender Pink #DD85D7 ΔE 0.048
- Bubblegum #FF6CB5 ΔE 0.055
- Hot Pink #FF69B4 ΔE 0.056
- Bubble Gum Pink #FF69AF ΔE 0.058
- Pale Violet Red #DB7093 ΔE 0.062
- Medium Pink #F36196 ΔE 0.064
Use #E072BD in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.