#E0499D
Closest named color: Pale Magenta (#D767AD). oklch(64% 0.203 350.1), rgb(224, 73, 157).
Aa
Black text reads best on this color (5.60:1).
About this color
#E0499D is a medium-light, vivid red. In OKLCH its lightness is 64%, its chroma 0.203 and its hue 350°. Its hue sits on the warm side of the wheel. The nearest named color is Pale Magenta (#D767AD), ΔE 0.054 away. Black text reads best on it, at 5.60:1.
| Hue family | Reds |
| Lightness | medium-light (64%) |
| Chroma | vivid (0.203) |
| Temperature | warm |
| Nearest name | Pale Magenta (#D767AD) |
| Black text | 5.60:1 |
| White text | 3.74:1 |
Values
| HEX | #E0499D |
| RGB | rgb(224, 73, 157) |
| HSL | hsl(327, 71%, 58%) |
| OKLCH | oklch(64% 0.203 350.1) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E0499D | 3.74:1 | AA large text | Lc -69.5 | Content text, not long reading |
| Black text on #E0499D | 5.60:1 | AA | Lc 40.1 | Non-text elements, placeholder text |
| #E0499D text on white | 3.74:1 | AA large text | Lc 64.0 | Content text, not long reading |
| #E0499D text on black | 5.60:1 | AA | Lc -37.7 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FDF2F7
oklch(97.1% 0.013 347.9)
-
Step 100
100
#FAE2EC
oklch(93.5% 0.029 350.5)
-
Step 200
200
#F7CBDE
oklch(88.5% 0.055 350.5)
-
Step 300
300
#F2A6C9
oklch(80.8% 0.099 350.4)
-
Step 400
400
#E873AE
oklch(70.8% 0.158 350.4)
-
Step 500
500 (this color)
#E0499D
oklch(64% 0.203 350.1)
-
Step 600
600
#C81885
oklch(55.6% 0.221 350)
-
Step 700
700
#AC0070
oklch(49.1% 0.205 350.2)
-
Step 800
800
#8C0D5C
oklch(42.8% 0.17 349.9)
-
Step 900
900
#71184B
oklch(37.8% 0.132 350.4)
-
Step 950
950
#42102C
oklch(26.9% 0.084 349.7)
#E0499D with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #5F739F | 0.225 |
| Deuteranopia (no green cones) | #8A8E99 | 0.201 |
| Tritanopia (no blue cones) | #F0416D | 0.075 |
| Achromatopsia (no color) | #848484 | 0.205 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E0499D
#E0499D
oklch(64% 0.203 350.1)
- #00A480
#00A480
oklch(63.9% 0.127 170)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E0499D, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Pale Magenta #D767AD ΔE 0.054
- Barbie Pink #FE46A5 ΔE 0.057
- Neon Pink #F72585 ΔE 0.058
- Medium Pink #F36196 ΔE 0.066
- Deep Pink #FF1493 ΔE 0.066
- Pinky Purple #C94CBE ΔE 0.068
- Electric Pink #FF0490 ΔE 0.069
- Shocking Pink #FE02A2 ΔE 0.070
Use #E0499D in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.