#E04498
Closest named color: Neon Pink (#F72585). oklch(63.3% 0.207 351.6), rgb(224, 68, 152).
Aa
Black text reads best on this color (5.44:1).
About this color
#E04498 is a medium-light, vivid red. In OKLCH its lightness is 63%, its chroma 0.207 and its hue 352°. Its hue sits on the warm side of the wheel. The nearest named color is Neon Pink (#F72585), ΔE 0.052 away. Black text reads best on it, at 5.44:1.
| Hue family | Reds |
| Lightness | medium-light (63%) |
| Chroma | vivid (0.207) |
| Temperature | warm |
| Nearest name | Neon Pink (#F72585) |
| Black text | 5.44:1 |
| White text | 3.85:1 |
Values
| HEX | #E04498 |
| RGB | rgb(224, 68, 152) |
| HSL | hsl(328, 72%, 57%) |
| OKLCH | oklch(63.3% 0.207 351.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E04498 | 3.85:1 | AA large text | Lc -70.4 | Content text, not long reading |
| Black text on #E04498 | 5.44:1 | AA | Lc 39.2 | Non-text elements, placeholder text |
| #E04498 text on white | 3.85:1 | AA large text | Lc 64.9 | Content text, not long reading |
| #E04498 text on black | 5.44:1 | AA | Lc -36.8 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FDF2F6
oklch(97.1% 0.013 353.1)
-
Step 100
100
#FAE2EC
oklch(93.5% 0.029 350.5)
-
Step 200
200
#F8CBDD
oklch(88.6% 0.056 352.3)
-
Step 300
300
#F4A6C8
oklch(81% 0.101 351.8)
-
Step 400
400
#EA71AC
oklch(70.7% 0.162 351.5)
-
Step 500
500 (this color)
#E04498
oklch(63.3% 0.207 351.6)
-
Step 600
600
#CA0F82
oklch(55.5% 0.225 351.4)
-
Step 700
700
#AD006D
oklch(49.1% 0.204 351.8)
-
Step 800
800
#8E0759
oklch(42.8% 0.173 351.9)
-
Step 900
900
#721649
oklch(37.7% 0.134 351.9)
-
Step 950
950
#43102B
oklch(27% 0.084 351.6)
#E04498 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #5D709A | 0.230 |
| Deuteranopia (no green cones) | #898C94 | 0.205 |
| Tritanopia (no blue cones) | #F03A68 | 0.075 |
| Achromatopsia (no color) | #828282 | 0.208 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E04498
#E04498
oklch(63.3% 0.207 351.6)
- #00A281
#00A281
oklch(63.4% 0.124 171.5)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E04498, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Neon Pink #F72585 ΔE 0.052
- Barbie Pink #FE46A5 ΔE 0.060
- Pale Magenta #D767AD ΔE 0.062
- Deep Pink #FF1493 ΔE 0.063
- Electric Pink #FF0490 ΔE 0.065
- Strong Pink #FF0789 ΔE 0.066
- Shocking Pink #FE02A2 ΔE 0.068
- Medium Pink #F36196 ΔE 0.070
Use #E04498 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.