#DD74AD
Closest named color: Pale Magenta (#D767AD). oklch(69.5% 0.146 347.8), rgb(221, 116, 173).
Aa
Black text reads best on this color (7.17:1).
About this color
#DD74AD is a medium-light, vivid pink. In OKLCH its lightness is 69%, its chroma 0.146 and its hue 348°. Its hue sits on the warm side of the wheel. The nearest named color is Pale Magenta (#D767AD), ΔE 0.032 away. Black text reads best on it, at 7.17:1.
| Hue family | Pinks |
| Lightness | medium-light (69%) |
| Chroma | vivid (0.146) |
| Temperature | warm |
| Nearest name | Pale Magenta (#D767AD) |
| Black text | 7.17:1 |
| White text | 2.92:1 |
Values
| HEX | #DD74AD |
| RGB | rgb(221, 116, 173) |
| HSL | hsl(327, 61%, 66%) |
| OKLCH | oklch(69.5% 0.146 347.8) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #DD74AD | 2.92:1 | Fails | Lc -60.6 | Content text, not long reading |
| Black text on #DD74AD | 7.17:1 | AAA | Lc 48.7 | Large or bold text, headings |
| #DD74AD text on white | 2.92:1 | Fails | Lc 55.3 | Large or bold text, headings |
| #DD74AD text on black | 7.17:1 | AAA | Lc -46.5 | Large or bold text, headings |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 400.
-
Step 50
50
#FCF2F7
oklch(97% 0.013 345.5)
-
Step 100
100
#F8E3ED
oklch(93.6% 0.026 347.1)
-
Step 200
200
#F4CCDF
oklch(88.5% 0.051 347.9)
-
Step 300
300
#EDA9CB
oklch(80.9% 0.09 347.9)
-
Step 400
400 (this color)
#DD74AD
oklch(69.5% 0.146 347.8)
-
Step 500
500
#D54F9D
oklch(63% 0.186 347.8)
-
Step 600
600
#C12B88
oklch(55.6% 0.203 348)
-
Step 700
700
#A61B73
oklch(49.1% 0.189 348.1)
-
Step 800
800
#871B5E
oklch(42.8% 0.156 347.9)
-
Step 900
900
#6D1E4D
oklch(37.7% 0.123 347.9)
-
Step 950
950
#40132D
oklch(27% 0.078 347.8)
#DD74AD with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #7E8CAF | 0.156 |
| Deuteranopia (no green cones) | #999EAA | 0.144 |
| Tritanopia (no blue cones) | #EA7289 | 0.056 |
| Achromatopsia (no color) | #979797 | 0.147 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #DD74AD
#DD74AD
oklch(69.5% 0.146 347.8)
- #00B88C
#00B88C
oklch(69.5% 0.141 168)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #DD74AD, closest first.
No curated palette has a color within ΔE 0.04 of #DD74AD.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Pale Magenta #D767AD ΔE 0.032
- Pale Violet Red #DB7093 ΔE 0.037
- Muted Pink #D1768F ΔE 0.050
- Medium Pink #F36196 ΔE 0.054
- Dull Pink #D5869D ΔE 0.055
- Rosy Pink #F6688E ΔE 0.060
- Bubble Gum Pink #FF69AF ΔE 0.061
- Bubblegum #FF6CB5 ΔE 0.061
Use #DD74AD in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.