#DD4996
Closest named color: Pale Magenta (#D767AD). oklch(63.3% 0.197 352.1), rgb(221, 73, 150).
Aa
Black text reads best on this color (5.46:1).
About this color
#DD4996 is a medium-light, vivid red. In OKLCH its lightness is 63%, its chroma 0.197 and its hue 352°. Its hue sits on the warm side of the wheel. The nearest named color is Pale Magenta (#D767AD), ΔE 0.057 away. Black text reads best on it, at 5.46:1.
| Hue family | Reds |
| Lightness | medium-light (63%) |
| Chroma | vivid (0.197) |
| Temperature | warm |
| Nearest name | Pale Magenta (#D767AD) |
| Black text | 5.46:1 |
| White text | 3.84:1 |
Values
| HEX | #DD4996 |
| RGB | rgb(221, 73, 150) |
| HSL | hsl(329, 69%, 58%) |
| OKLCH | oklch(63.3% 0.197 352.1) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #DD4996 | 3.84:1 | AA large text | Lc -70.4 | Content text, not long reading |
| Black text on #DD4996 | 5.46:1 | AA | Lc 39.2 | Non-text elements, placeholder text |
| #DD4996 text on white | 3.84:1 | AA large text | Lc 64.9 | Content text, not long reading |
| #DD4996 text on black | 5.46:1 | AA | Lc -36.8 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FDF2F6
oklch(97.1% 0.013 353.1)
-
Step 100
100
#FAE3EC
oklch(93.7% 0.028 352)
-
Step 200
200
#F7CBDD
oklch(88.5% 0.055 351.8)
-
Step 300
300
#F2A7C7
oklch(81% 0.097 352.2)
-
Step 400
400
#E774AA
oklch(70.7% 0.154 352.3)
-
Step 500
500 (this color)
#DD4996
oklch(63.3% 0.197 352.1)
-
Step 600
600
#C71E80
oklch(55.5% 0.214 352)
-
Step 700
700
#AC086C
oklch(49.1% 0.2 352.2)
-
Step 800
800
#8C1158
oklch(42.8% 0.165 352.3)
-
Step 900
900
#701A48
oklch(37.7% 0.128 352.3)
-
Step 950
950
#42112A
oklch(26.9% 0.081 352.4)
#DD4996 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #607198 | 0.219 |
| Deuteranopia (no green cones) | #8A8C93 | 0.196 |
| Tritanopia (no blue cones) | #ED3F69 | 0.070 |
| Achromatopsia (no color) | #828282 | 0.199 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #DD4996
#DD4996
oklch(63.3% 0.197 352.1)
- #00A182
#00A182
oklch(63.2% 0.122 172.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #DD4996, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Pale Magenta #D767AD ΔE 0.057
- Neon Pink #F72585 ΔE 0.058
- Barbie Pink #FE46A5 ΔE 0.065
- Medium Pink #F36196 ΔE 0.067
- Paradise Pink #EF476F ΔE 0.068
- Deep Pink #FF1493 ΔE 0.070
- Dark Pink #CB416B ΔE 0.071
- Electric Pink #FF0490 ΔE 0.073
Use #DD4996 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.