#DD389B
Closest named color: Neon Pink (#F72585). oklch(61.9% 0.219 348.7), rgb(221, 56, 155).
Aa
Black text reads best on this color (5.11:1).
About this color
#DD389B is a medium-dark, vivid red. In OKLCH its lightness is 62%, its chroma 0.219 and its hue 349°. Its hue sits on the warm side of the wheel. The nearest named color is Neon Pink (#F72585), ΔE 0.059 away. Black text reads best on it, at 5.11:1.
| Hue family | Reds |
| Lightness | medium-dark (62%) |
| Chroma | vivid (0.219) |
| Temperature | warm |
| Nearest name | Neon Pink (#F72585) |
| Black text | 5.11:1 |
| White text | 4.10:1 |
Values
| HEX | #DD389B |
| RGB | rgb(221, 56, 155) |
| HSL | hsl(324, 71%, 54%) |
| OKLCH | oklch(61.9% 0.219 348.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #DD389B | 4.10:1 | AA large text | Lc -72.4 | Content text, not long reading |
| Black text on #DD389B | 5.11:1 | AA | Lc 37.2 | Non-text elements, placeholder text |
| #DD389B text on white | 4.10:1 | AA large text | Lc 66.9 | Content text, not long reading |
| #DD389B text on black | 5.11:1 | AA | Lc -34.8 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FDF2F7
oklch(97.1% 0.013 347.9)
-
Step 100
100
#FBE2ED
oklch(93.6% 0.031 349.3)
-
Step 200
200
#F8CADF
oklch(88.5% 0.058 349.2)
-
Step 300
300
#F5A4CC
oklch(80.9% 0.107 348.7)
-
Step 400
400
#EB6EB2
oklch(70.7% 0.171 348.6)
-
Step 500
500 (this color)
#DD389B
oklch(61.9% 0.219 348.7)
-
Step 600
600
#CB0089
oklch(55.7% 0.233 348.8)
-
Step 700
700
#AB0073
oklch(49% 0.205 348.7)
-
Step 800
800
#8E005E
oklch(42.7% 0.179 349.1)
-
Step 900
900
#73114E
oklch(37.7% 0.143 348.5)
-
Step 950
950
#440D2D
oklch(26.9% 0.091 349.2)
#DD389B with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #526B9E | 0.245 |
| Deuteranopia (no green cones) | #828897 | 0.217 |
| Tritanopia (no blue cones) | #ED2F65 | 0.086 |
| Achromatopsia (no color) | #7D7D7D | 0.221 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #DD389B
#DD389B
oklch(61.9% 0.219 348.7)
- #009D79
#009D79
oklch(61.9% 0.124 169.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #DD389B, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Neon Pink #F72585 ΔE 0.059
- Purpley Pink #C83CB9 ΔE 0.063
- Shocking Pink #FE02A2 ΔE 0.065
- Deep Pink #FF1493 ΔE 0.065
- Pinky Purple #C94CBE ΔE 0.066
- Medium Violet Red #C71585 ΔE 0.066
- Electric Pink #FF0490 ΔE 0.066
- Strong Pink #FF0789 ΔE 0.069
Use #DD389B in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.