#DA72AD

Closest named color: Pale Magenta (#D767AD). oklch(68.8% 0.147 346.5), rgb(218, 114, 173).

Aa

Black text reads best on this color (6.99:1).

About this color

#DA72AD is a medium-light, vivid pink. In OKLCH its lightness is 69%, its chroma 0.147 and its hue 347°. Its hue sits on the warm side of the wheel. The nearest named color is Pale Magenta (#D767AD), ΔE 0.026 away. Black text reads best on it, at 6.99:1.

Hue familyPinks
Lightnessmedium-light (69%)
Chromavivid (0.147)
Temperaturewarm
Nearest namePale Magenta (#D767AD)
Black text6.99:1
White text3.00:1

Values

HEX#DA72AD
RGBrgb(218, 114, 173)
HSLhsl(326, 58%, 65%)
OKLCHoklch(68.8% 0.147 346.5)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #DA72AD 3.00:1 AA large text Lc -61.7 Content text, not long reading
Black text on #DA72AD 6.99:1 AA Lc 47.7 Large or bold text, headings
#DA72AD text on white 3.00:1 AA large text Lc 56.3 Large or bold text, headings
#DA72AD text on black 6.99:1 AA Lc -45.4 Large or bold text, headings

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 400.

  1. Step 50

    50

    #FCF2F7

    oklch(97% 0.013 345.5)

  2. Step 100

    100

    #F8E3ED

    oklch(93.6% 0.026 347.1)

  3. Step 200

    200

    #F3CCE0

    oklch(88.4% 0.051 345.9)

  4. Step 300

    300

    #EDA9CD

    oklch(81% 0.092 346.3)

  5. Step 400

    400 (this color)

    #DA72AD

    oklch(68.8% 0.147 346.5)

  6. Step 500

    500

    #D54FA0

    oklch(63.1% 0.188 346.6)

  7. Step 600

    600

    #C02C8B

    oklch(55.7% 0.203 346.5)

  8. Step 700

    700

    #A51B76

    oklch(49.1% 0.19 346.4)

  9. Step 800

    800

    #861B60

    oklch(42.7% 0.157 346.4)

  10. Step 900

    900

    #6C1E4E

    oklch(37.6% 0.122 346.7)

  11. Step 950

    950

    #40132E

    oklch(27% 0.078 346.6)

Export this scale for Tailwind in the Tailwind colors tool

#DA72AD with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#7B8AAF0.156
Deuteranopia (no green cones)#969BAA0.143
Tritanopia (no blue cones)#E670880.057
Achromatopsia (no color)#9595950.148

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #DA72AD

    #DA72AD

    oklch(68.8% 0.147 346.5)

  • #00B687

    #00B687

    oklch(68.9% 0.142 166.4)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #DA72AD

    #DA72AD

    oklch(68.8% 0.147 346.5)

  • #BE7CD7

    #BE7CD7

    oklch(68.8% 0.146 316.3)

  • #E7717B

    #E7717B

    oklch(68.9% 0.146 16.4)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #DA72AD

    #DA72AD

    oklch(68.8% 0.147 346.5)

  • #6EAF4E

    #6EAF4E

    oklch(68.8% 0.147 136.5)

  • #00B1B3

    #00B1B3

    oklch(68.9% 0.117 196.2)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #DA72AD

    #DA72AD

    oklch(68.8% 0.147 346.5)

  • #A7A003

    #A7A003

    oklch(68.9% 0.147 106.5)

  • #00AAD9

    #00AAD9

    oklch(68.8% 0.132 226.4)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #DA72AD

    #DA72AD

    oklch(68.8% 0.147 346.5)

  • #CC8C00

    #CC8C00

    oklch(68.7% 0.144 76.4)

  • #00B687

    #00B687

    oklch(68.9% 0.142 166.4)

  • #5B9CF4

    #5B9CF4

    oklch(68.9% 0.147 256.5)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #DA72AD, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #DA72AD in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.